Scoota is an online advertising technology company that enables advertisers to create, activate, measure and optimise brilliant brand campaigns at scale.

We offer a single programmatic platform for the creation and delivery of rich, high-impact formats via open real-time bidding and private marketplaces, without compromising creative execution or brand safety.

Our technology includes a unique campaign delivery system that pre-reads an ad space in real-time so that the right creative is delivered into the right ad unit without the need for pre-testing and independent site integration.

Company Growth (employees)
London, GB
Size (employees)
32 (est)-11%
Scoota was founded in 2008 and is headquartered in London, GB

Key People at Scoota

James Booth

James Booth

Founder & CEO
Simon Booth

Simon Booth

Torie Chilcott

Torie Chilcott

Niki Stoker

Niki Stoker

Director of Client Services, Scoota

Scoota Office Locations

Scoota has an office in London
London, GB (HQ)
Terminal House 52 Grosvenor Gardens

Scoota Data and Metrics

Summary Metrics

Founding Date


Total Funding

$10.2 m

Latest funding size

$5.7 m

Time since last funding

almost 2 years


Scoota's latest funding round in September 2015 was reported to be $5.7 m. In total, Scoota has raised $10.2 m. Scoota's latest valuation is reported to be £20.6 m.

Scoota Financial Metrics


Market valuation

20.6 m

Cash (31-Dec-2016)

1.3 m
  • Source: Company Filings,
GBPFY, 2014FY, 2015FY, 2016


1.2 m1.2 m1.3 m

Accounts Receivable

468.7 k1.1 m1.3 m

Current Assets

1.7 m2.5 m2.9 m


37.9 k48.6 k42.6 k


710.9 k1.8 m2 m

Total Assets

2.5 m4.4 m4.9 m

Accounts Payable

722.6 k672.6 k454.9 k

Current Liabilities

722.6 k1.1 m1.1 m

Total Liabilities

722.6 k1.1 m2.1 m

Total Equity

1.8 m3.3 m2.8 m

Financial Leverage

1.4 x1.3 x1.7 x
Y, 2016

Financial Leverage

1.7 x

Traffic Overview of Scoota

Scoota Online and Social Media Presence

Scoota News and Updates

Shock over rapper Lor Scoota's murder underscores Baltimore's grief amid crisis

Tyriece Watson was killed coming from a peace rally last week – and his life and death embodied the hope and the struggles of young people in the cityIn life, Baltimore rapper Lor Scoota embodied the struggles of a generation. Since his murder last Saturday, when he was shot on his way home from a c…

For Baltimore, Rapper’s Killing Has a Sickening Echo of Freddie Gray

The hip-hop artist Lor Scoota, praised for documenting the city’s trauma and counseling youth after Mr. Gray’s death, was gunned down after a charity event.

Scoota Company Life and Culture

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