Saga Communications

Saga Communications, Inc. is a broadcast company whose business is primarily devoted to acquiring, developing and operating radio stations, television stations and state radio networks. Saga currently owns or operates broadcast properties in 25 markets, including 62 FM and 30 AM radio stations, a state radio network, 2 farm radio networks, 4 television stations and 4 low power television stations. Saga's strategy is to operate top billing radio and television stations in mid sized markets, defined as markets ranked (by market revenues) from 20 to 200. Saga's radio stations employ a myriad of programming formats, including Classic Hits, Adult Contemporary, Active Rock, Oldies, News/Talk, Country and Classical. Saga's television stations are affiliated with CBS and Fox in Joplin, MO; ABC, Fox, NBC, Telemundo and Univision in Victoria, TX. In operating its stations, Saga concentrates on the development of strong decentralized local management, which is responsible for the day-to-day operations of the stations in their market area and is compensated based on their financial performance as well as other performance factors that are deemed to effect the long-term ability of the stations to achieve financial objectives. Saga began operations in 1986 and became a publicly traded company in December 1992. The stock trades on the NYSE MKT under the ticker symbol "SGA".
Company Growth (employees)
Grosse Pointe Farms, US
Size (employees)
783 (est)-1%
Saga Communications was founded in 1986 and is headquartered in Grosse Pointe Farms, US

Saga Communications Office Locations

Saga Communications has an office in Grosse Pointe Farms
Grosse Pointe Farms, US (HQ)
201 73 Kercheval Ave

Saga Communications Data and Metrics

Saga Communications Financial Metrics

Saga Communications's revenue was reported to be $132.9 m in FY, 2015 which is a 1% decrease from the previous period.

Revenue (FY, 2015)

132.9 m

Revenue growth (FY, 2014 - FY, 2015), %


Net income (FY, 2015)

13.4 m

EBIT (FY, 2015)

24.1 m

Market capitalization (27-Jun-2017)

271.2 m

Closing share price (27-Jun-2017)


Cash (31-Dec-2016)

26.6 m


280.9 m
Saga Communications's current market capitalization is $271.2 m.
USDFY, 2013FY, 2014FY, 2015


129.5 m134 m132.9 m

Revenue growth, %


Operating expense total

103.2 m108.1 m108.8 m


26.3 m25.9 m24.1 m

EBIT margin, %


Net Income

15.3 m14.9 m13.4 m
USDFY, 2013FY, 2014FY, 2015FY, 2016


17.6 m17.9 m21.6 m26.6 m


2.4 m3 m2.6 m3 m

Current Assets

42.1 m43.6 m47.9 m53.8 m


326 k2.9 m7.4 m

Total Assets

193.2 m192 m204.6 m221 m

Accounts Payable

2 m2.1 m2.8 m2.4 m

Total Debt

46.1 m36.4 m

Current Liabilities

14 m13 m14.3 m16 m

Common Stock

64 k64 k66 k66 k

Additional Paid-in Capital

51.5 m52.5 m57.5 m59.6 m

Retained Earnings

86.7 m91.2 m98.2 m108.7 m

Total Equity

109.7 m122.8 m135 m

Debt to Equity Ratio

0.4 x0.3 x

Debt to Assets Ratio

0.2 x0.2 x

Financial Leverage

1.8 x1.7 x1.6 x
USDFY, 2013FY, 2014FY, 2015FY, 2016

Net Income

15.3 m14.9 m13.4 m18.2 m

Depreciation and Amortization

6.8 m6.7 m6.8 m7.3 m

Cash From Operating Activities

26.7 m25.4 m28.5 m29.3 m

Purchases of PP&E

(5.2 m)(5.5 m)(5.5 m)(4.9 m)

Cash From Investing Activities

(1.8 m)(4.7 m)(17.1 m)(15.9 m)

Long-term Borrowings

(12.8 m)(10 m)(35 m)

Dividends Paid

(10.3 m)(10.4 m)(6.4 m)(7.6 m)

Cash From Financing Activities

(23.2 m)(20.4 m)(7.7 m)(8.4 m)
Y, 2016


9.6 x


0.3 x


0.2 x

Financial Leverage

1.6 x

Saga Communications Market Value History

Saga Communications Online and Social Media Presence

Saga Communications Company Life and Culture

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