Reed's

OverviewSuggest Edit

Reed's, Inc. develops, manufactures, markets and sells natural non-alcoholic carbonated soft drinks, Kombucha, candies and ice creams. The Company manufactures, licenses, markets and sells several product lines, such as Reed's Ginger Brews; Virgil's Root Beer, Cream Sodas, Dr. Better and Real Cola, including ZERO diet sodas; Culture Club Kombucha; China Colas; Reed's Ginger candy and ice creams, and Sonoma Sparkler and other juice based products. Reed's sells its products throughout the United States and in select international markets. It sells products through a network of natural, gourmet and beer distributors and directly to certain large national retailers.
TypePublic
Founded1987
HQLos Angeles, CA, USMap
Websitereedsinc.com
Employee Ratings3.1More
Overall CultureA+More

Recent NewsAll News

Latest Updates

Employees (est.) (Dec 2019)28(-44%)
Revenue (FY, 2019)$33.8 M(-11%)
Share Price (Feb 2021)$1.1 (+8%)
Cybersecurity ratingBMore

Key People/Management at Reed's

Norman E. Snyder

Norman E. Snyder

Chief Executive Officer, Director
Thomas J. Spisak

Thomas J. Spisak

Chief Financial Officer
Christopher J. Reed

Christopher J. Reed

Director and Chief Innovation Officer
Neal Cohane

Neal Cohane

Chief Sales Officer
Lindsay Martin

Lindsay Martin

Vice President of Marketing
John J. Bello

John J. Bello

Chairman of the Board
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Reed's Office Locations

Reed's has an office in Los Angeles
Los Angeles, CA, US (HQ)
13000 S Spring St
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Reed's Financials and Metrics

Reed's Revenue

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Reed's's revenue was reported to be $33.82 m in FY, 2019
USD

Revenue (Q2, 2020)

10.9m

Gross profit (Q2, 2020)

3.0m

Gross profit margin (Q2, 2020), %

27.5%

Net income (Q2, 2020)

(1.7m)

EBIT (Q2, 2020)

(1.4m)

Market capitalization (5-Feb-2021)

88.5m

Closing stock price (5-Feb-2021)

1.1

Cash (30-Jun-2020)

1.1m

EV

88.2m
Reed's's current market capitalization is $88.5 m.
Annual
USDFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Revenue

25.0m30.0m37.3m43.4m45.9m42.5m37.7m38.1m33.8m

Revenue growth, %

16%6%(8%)

Cost of goods sold

15.8m18.9m26.5m30.4m34.3m33.5m30.8m27.4m25.9m

Gross profit

9.2m11.1m10.8m13.0m11.6m9.0m6.9m10.7m7.9m
Quarterly
USDQ2, 2011Q3, 2011Q1, 2012Q2, 2012Q3, 2012Q1, 2013Q2, 2013Q3, 2013Q1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020

Revenue

6.2m6.4m6.5m7.8m7.9m8.1m9.5m10.1m9.0m11.2m12.3m10.7m12.2m10.7m10.0m11.0m12.3m8.3m8.9m10.9m8.3m9.4m10.8m8.4m9.5m8.7m9.5m10.9m

Cost of goods sold

3.8m4.0m4.2m4.7m4.8m4.9m6.6m6.4m6.0m7.5m8.4m7.4m8.5m9.2m8.1m8.4m9.4m7.2m7.2m8.8m6.0m6.3m8.1m5.9m7.2m6.2m6.7m7.9m

Gross profit

2.4m2.4m2.4m3.1m3.1m3.2m2.9m3.7m2.9m3.7m3.9m3.3m3.6m1.6m1.9m2.6m2.9m1.1m1.7m2.1m2.3m3.0m2.7m2.5m2.3m2.5m2.9m3.0m

Gross profit Margin, %

39%38%36%40%39%40%30%36%32%33%32%31%30%15%19%24%23%13%19%19%28%32%25%30%24%29%30%28%
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Annual
USDFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Cash

713.0k1.2m1.1m959.0k1.8m451.0k12.1m624.0k913.0k

Accounts Receivable

1.6m2.0m2.1m2.5m2.9m2.7m2.6m2.1m

Prepaid Expenses

123.0k212.0k178.0k447.0k769.0k199.0k131.0k420.0k

Inventories

6.1m5.8m6.3m6.3m7.9m5.9m7.4m10.5m
Quarterly
USDQ2, 2011Q3, 2011Q1, 2012Q2, 2012Q3, 2012Q1, 2013Q2, 2013Q3, 2013Q1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020

Cash

1.1m554.0k101.0k1.4m1.4m726.0k816.0k1.0m1.1m1.2m1.7m1.2m215.0k1.2m648.0k969.0k1.9m197.0k251.0k348.0k3.4m1.8m188.0k2.7m1.6m1.0m28.0k1.1m

Accounts Receivable

2.0m2.2m2.1m2.5m2.9m2.2m3.2m3.2m2.6m2.9m3.8m3.0m3.6m3.7m2.7m3.5m3.1m2.4m2.7m3.2m2.5m3.6m4.4m3.5m3.5m4.1m4.0m5.3m

Prepaid Expenses

146.0k77.0k150.0k148.0k159.0k251.0k295.0k348.0k181.0k160.0k290.0k529.0k530.0k314.0k456.0k573.0k695.0k377.0k283.0k301.0k316.0k572.0k438.0k445.0k398.0k470.0k911.0k939.0k

Inventories

4.6m6.1m6.2m5.0m6.0m6.3m6.4m6.7m6.1m5.5m6.0m8.4m8.9m7.9m8.2m7.7m7.8m5.5m7.9m7.8m6.8m10.4m7.0m10.7m9.3m9.6m8.0m8.4m
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Annual
USDFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018FY, 2019

Net Income

(941.0k)(524.0k)(1.5m)(754.0k)(4.0m)(5.0m)(18.4m)(10.3m)(16.1m)

Depreciation and Amortization

653.0k738.0k550.0k755.0k933.0k642.0k551.0k108.0k152.0k

Inventories

1.5m(305.0k)499.0k(13.0k)(1.6m)1.1m560.0k(1.2m)(3.6m)

Accounts Payable

(276.0k)1.1m244.0k2.3m1.6m(1.5m)1.5m(1.8m)(182.0k)
Quarterly
USDQ2, 2011Q3, 2011Q1, 2012Q2, 2012Q3, 2012Q1, 2013Q2, 2013Q3, 2013Q1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020Q2, 2020

Net Income

(420.0k)(594.0k)(124.0k)320.0k342.0k(403.0k)(897.0k)(863.0k)(220.0k)418.0k466.0k(271.0k)(957.0k)(3.4m)(1.6m)(2.3m)(2.6m)(2.0m)(1.8m)(7.5m)(1.6m)(5.0m)(7.7m)(3.3m)(7.7m)(12.3m)(2.6m)(4.3m)

Depreciation and Amortization

183.0k372.0k556.0k145.0k298.0k387.0k181.0k361.0k536.0k213.0k453.0k683.0k261.0k477.0k689.0k194.0k813.0k1.2m177.0k337.0k492.0k36.0k70.0k108.0k12.0k24.0k

Inventories

23.0k1.6m113.0k(1.1m)(136.0k)507.0k591.0k911.0k(217.0k)(794.0k)309.0k(2.1m)(2.6m)(1.6m)(259.0k)204.0k122.0k1.3m(1.0m)(930.0k)(846.0k)(4.4m)(1.2m)(3.3m)(2.1m)(2.5m)2.9m2.3m

Accounts Payable

305.0k1.2m233.0k338.0k1.0m28.0k1.4m1.8m356.0k519.0k2.2m1.3m1.6m1.8m263.0k(1.8m)(301.0k)656.0k731.0k1.0m(2.8m)(3.1m)(4.1m)(1.5m)(1.8m)(196.0k)(1.0m)(410.0k)
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USDQ2, 2011

Financial Leverage

2.8 x
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Reed's Cybersecurity Score

Cybersecurity ratingPremium dataset

B

89/100

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Reed's Online and Social Media Presence

Reed's's Trends

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Reed's Company Culture

  • Overall Culture

    A+

    91/100

  • CEO Rating

    A+

    97/100

  • Compensation

    A+

    89/100

Learn more on Comparably

Reed's News and Updates

December 28, 2020

Lucy Reed's New Book 'Gypsy and the Summer Storm' Tells About the Lovely Adventures of an Adorable Farm Pup

Recent release 'Gypsy and The Summer Storm' from Covenant Books author Lucy Reed is an amusing tale that follows Gypsy, a puppy who is having fun in her new home and new friends as she helps the kids put their faith in God.
August 10, 2020

Reed's Metals Merger With Oakland Metal Buildings Expands Portfolio

April 06, 2020

Author Dominic W. Reed's New Book 'Neurotic Memories' is a Unique Collection of Short Stories That Were Sparked in a Dark Time of the Author's Life

Recent release "Neurotic Memories" from Newman Springs Publishing author Dominic W. Reed is an interesting and introspective assortment of short stories that ask meaningful questions and express raw emotion.
August 19, 2019

Craft Soda Market Trends, Growth Factor & Competitive Analysis by 2023 | Key Players Profiled: PepsiCo, Coca-Cola, Reed's Inc., Wild Poppy, & Boylan Bottling: Radiant Insights, Inc.

SAN FRANCISCO, Aug. 19, 2019 /PRNewswire/ -- Global Craft Soda Market is estimated to expand at a substantial CAGR in the forecast period as the scope, product types, and its applications are increasing across the globe. Craft soda, also termed as "Small-batch", "Specialty", or "Artisanal...
February 27, 2019

Reed's Expands Craft Beverage Offering With New Ways To Reap The Benefits Of Real Ginger -- From Zero Sugar And Ready To Drink Mules To Ginger Beer With Hemp And Daily Ginger Shots

NORWALK, Conn., Feb. 27, 2019 /PRNewswire/ -- With health conscious consumers looking not just to food, but to beverages to deliver functional benefits, Reed's, Inc. (NYSE American: REED), is pouring it on, debuting several new innovations in its leading Reed's Ginger Beer portfolio at...
November 15, 2018

Generational Capital Markets Advises Reed's Metals in Sale to Union Corrugating Company

DALLAS, Nov. 15, 2018 /PRNewswire/ -- Generational Capital Markets, Inc., Member FINRA/SIPC and a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the acquisition of Reed's Metals Inc. by Union Corrugating. The acquisition closed October 31,...
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 Reed's Frequently Asked Questions

  • When was Reed's founded?

    Reed's was founded in 1987.

  • Who are Reed's key executives?

    Reed's's key executives are Norman E. Snyder, Thomas J. Spisak and Christopher J. Reed.

  • How many employees does Reed's have?

    Reed's has 28 employees.

  • What is Reed's revenue?

    Latest Reed's annual revenue is $33.8 m.

  • What is Reed's revenue per employee?

    Latest Reed's revenue per employee is $1.2 m.

  • Who are Reed's competitors?

    Competitors of Reed's include Bai Brands, Lagunitas Brewing Company and Meantime Brewing Company.

  • Where is Reed's headquarters?

    Reed's headquarters is located at 13000 S Spring St, Los Angeles.

  • Where are Reed's offices?

    Reed's has an office in Los Angeles.

  • How many offices does Reed's have?

    Reed's has 1 office.