Red Bull GmbH is an Austrian company which sells the Red Bull energy drink. The Сompany also distributes and markets a number of other drinks including Simply Cola, the Carpe Diem range of herbal soft beverages and the Sabai Wine Spritzer (the latter in association with the Thai Siam Winery in Thailand). Red Bull is also known for its sponsorship of a range of sporting events and teams.

Fuschl am See, AT
Size (employees)
14,944 (est)
Red Bull was founded in 1987 and is headquartered in Fuschl am See, AT
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Key People/Management at Red Bull

Dietrich Mateschitz

Dietrich Mateschitz

Founder and Managing Director

Red Bull Office Locations

Red Bull has an office in Fuschl am See, Fuschl, Odesa, Rzeszow and in 51 other locations
Fuschl am See, AT (HQ)
1 Am Brunnen
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Red Bull Financials and Metrics

Summary Metrics

Founding Date


Red Bull Financials

Red Bull's revenue was reported to be €6.03 b in FY, 2016 which is a 2.1% increase from the previous period.

Revenue (FY, 2016)

6 b

Revenue growth (FY, 2015 - FY, 2016), %

EURFY, 2014FY, 2015FY, 2016


5.1 b5.9 b6 b

Revenue growth, %

EURY, 2016


511.3 k
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Red Bull Operating Metrics

FY, 2014FY, 2015FY, 2016

Cans Sold

5.61 b5.95 b6.06 b


167 171
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Red Bull Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
Red Bull Canada Ltd
Red Bull Racing Team
ServusTV Fernsehgesellschaft m.b.H
Red Bull North America
Red Bull Media House GmbH
Red Bull Sweden AB
EHC Red Bull Munchen
Red Bull Austria Pty. Ltd.
Red Bull Technology Ltd
Salzburg Sport Gmbh
Red Bull Company Limited
Red Bull Air Race Gmbh
Red Bull FZE
Red Bull New Zealand Limited
Anschutz N.Y. Soccer, Inc.
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Red Bull News and Updates

Red Bull’s Conquest brings Street Fighter V, Tekken 7, and Guilty Gear for a new tournament

Red Bull has unveiled Red Bull Conquest, a new U.S. fighting game tournament circuit that will travel across the country in the coming months. Red Bull’s goal is to find the best players in 15 cities for Street Fighter V: Arcade Edition, Tekken 7, and Guilty Gear Xrd REV 2. The qualifier tournaments…

Speedy data drives racing simulation design at Red Bull sports

In the competitive world of Formula One racing, teams of engineers work around the clock to modify car designs in the never-ending quest for a few more seconds of speed. For Red Bull Racing Ltd., one of the leading Formula One racing teams in the world, that quest means using the IBM Spectrum high-p…

Kombucha Global Market 2017: Key Players – Buchi Kombucha, Renhe Group, Millennium Products, Hain Celestial Group, Red Bull

Kombucha -Market Demand, Growth, Opportunities and Analysis Of Top Key Player Forecast To 2022 Posted via Industry Today. Follow us on Twitter @IndustryToday
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