The online-fashion company was created in 2006 with the launch of Privalia, a private club offering flash sales of products from leading brands at exceptional prices and exclusively to its members. Privalia, currently with over 15 million members around the world, achieved in 2012 a turnover of 422M€, which meant a 32% increase in comparison with the previous year. Therefore, Privalia’s leadership in all the markets where it operates (Spain 2006, Italy 2007, Brazil 2008 and Mexico 2010) has been consolidated and is now a clear reference for its sector.
In 2011 the group acquired Dress For Less, one of the leading companies in Germany in the sector of online fashion retail, and extended its business model to include the permanent-outlet segment.
The group employs a team of more than 900 people, distributed between its offices in Barcelona, Milan, Sao Paulo, Mexico City and Frankfurt.