Primo Principio is a company that provides ICT (information and communications technology) services to the rural and agricultural sectors. It offers products such as WiForWine, a decision support system for vineyard management; WiForOlive, a solution for monitoring and management of the olive grove; WiForWater, a system that provides monitoring and management of hydrogeological risk; etc. The company provides broadband, Internet of things (IoT), and technical training services.