plista is a pioneer when it comes to innovative solutions for native advertising and content distribution in premium environments. With its data-driven platform, the Berlin based company has been successfully bringing advertisers and media together since 2008 and is among the world's leading providers in its segment. With its proprietary real-time Recommendation Technology, plista is able to deliver both content and advertising that matches users’ individual interests – across all channels and devices.
Around the world, thousands of premium publishers are working successfully with plista. Website and app owners benefit from increased stickiness, sustainable traffic growth and additional monetization of their digital products.
Advertisers rely on plista formats, due to their strong engagement character: in combination with user-individual delivery in premium environments, they allow for seamless and effective user targeting along the entire sales funnel. This way, advertisers can pursue both branding and performance marketing goals