plista is a provider of a platform for data-driven native advertising in premium editorial environments. It offers advertisers and publishers access to a portfolio of native solutions. The company develops the recommendation technology that delivers both content and advertising that matches users’ individual interests across channels and devices.

Employee Rating

Parent CompanyWPP
HQBerlin, DE
Cybersecurity ratingDMore
plista was founded in 2008 and is headquartered in Berlin, DE

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Key People/Management at plista

Michel Gagnon

Michel Gagnon

Global Managing Director
Stefan Klimek

Stefan Klimek

Global Vice President Finance, HR & Commercial
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plista Office Locations

plista has offices in Berlin and London
Berlin, DE (HQ)
33 Torstraße
London, GB
26 Red Lion Square
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plista Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$3.8 m
In total, plista had raised $3.8 m. plista is a subsidiary of WPP

plista Cybersecurity Score

Cybersecurity ratingPremium dataset



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plista Online and Social Media Presence

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plista Blogs

3 Tips to Stand Out on Black Friday and Boost Q4 Sales

The busiest time of the year has arrived. With Christmas, let alone Black Friday weekend just around the corner, this phenomenon has taken over globally. According to JungleScount, out of the world’s 195 countries, an estimated 50-60% “celebrate” Black Friday in some form or another. Even more,  Ado…

Protected: How to Grow Brand Awareness in 5 Steps

There is no excerpt because this is a protected post. The post Protected: How to Grow Brand Awareness in 5 Steps appeared first on plista Blog.

How to Get More Sales with Video Advertising in 3 Steps

80% of video marketers say that video has directly helped increase sales while 89% have claimed that video gives them a good ROI, according to a 2020 Wyzowl report. With over 2.78 billion digital video viewers in 2020, it’s no surprise that video is an effective form of media type for brands to deli…

5 Effective Steps to Build your Startup Marketing Strategy

We’ve been there. For over 13 years, we’ve grown as a startup in Berlin to a global multimillion-dollar company under WPP, the world’s largest digital media holding. From limited budget and resources to building a structured internal foundation for our business operations, we know there’s a lot to t…

4 Tips on How to Elevate Your Video Marketing Strategy while on a Budget

Video content is at its peak. With its combination of visual, audible, and text elements, this medium engages audiences with instant access to consuming information. Cisco projects that 81% of all internet traffic will be via Digital Video for 2021. Additionally, Techjury reports that 93% of busines…

How to Expand Your Online Presence with Social Media in 3 Steps

Social media platforms are a digital space to connect people and build relationships online. As of July 2020, Hootsuite reported that over 4.5 billion of the world population are internet users while 3.9 billion are active social media users. With the ongoing challenge of the pandemic the world stil…
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plista Frequently Asked Questions

  • When was plista founded?

    plista was founded in 2008.

  • Who are plista key executives?

    plista's key executives are Michel Gagnon and Stefan Klimek.

  • How many employees does plista have?

    plista has 98 employees.

  • Who are plista competitors?

    Competitors of plista include Strossle, AcuityAds and Semrush.

  • Where is plista headquarters?

    plista headquarters is located at 33 Torstraße, Berlin.

  • Where are plista offices?

    plista has offices in Berlin and London.

  • How many offices does plista have?

    plista has 2 offices.