OverviewSuggest Edit

Nift is a company building an invitation-only network that enables neighborhood businesses get discovered through a mobile app and gift cards. The company aims to help local business owners to grow.

HQBoston, MA, US

Latest Updates

Employees (est.) (Sept 2021)87(+7%)
Cybersecurity ratingAMore

Key People/Management at Nift

Elery Pfeffer

Elery Pfeffer

Founder and CEO
Ana Maria Romay

Ana Maria Romay

Founding Team Member, VP Brand & UX
Lior Nir

Lior Nir

Founding Team Member, VP Product Development
Vikram Kumar

Vikram Kumar

Chief Architect
David Parkes

David Parkes

Founding Team Member, Chief Scientist
Mike Garland

Mike Garland

VP Account Management
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Nift Office Locations

Nift has an office in Boston
Boston, MA, US (HQ)
101 Huntington Avenue, 101 Huntington Ave
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Nift Financials and Metrics

Summary Metrics

Founding Date


Nift total Funding

$19.5 m

Nift latest funding size

$16.5 m

Time since last funding

3 years ago

Nift investors

Nift's latest funding round in March 2018 was reported to be $16.5 m. In total, Nift has raised $19.5 m
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Nift Cybersecurity Score

Cybersecurity ratingPremium dataset



SecurityScorecard logo

Nift Online and Social Media Presence

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Nift Company Culture

  • CEO Rating



  • Compensation



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Nift Blogs

Top 5 Ice Cream Places in DC

  We’re in the height of summer in Washington D.C., and with that come some very hot days. Sure, you can stay hydrated by drinking a lot of water, but ice cream is always the top summer refreshment!  When it’s... Continue Reading →

Welcome Wednesdays: Who’s New to Nift – August 8th, 2018

  Nift is constantly growing! We’d like to introduce our newest partners that joined this week: Stowell Cafe proudly serves delicious sandwiches in Plymouth, MA. All of their menu items, whether it be a salad, sandwich or signature panini, are crafted... Continue Reading →

5 Reasons Why You Should Shop Local This Summer

  Nift’s mission is to help great customers discover local businesses that they may have never visited. This could be that restaurant or salon they’ve always passed by but never thought to actually try. So why is it so important... Continue Reading →

5 New England Spots to Celebrate International Beer Day

  Lagers, pales ales, hefeweizens, whatever your beer preference is, now is the time to indulge. This Friday, August 3rd is International Beer Day! We’re featuring some of the hottest spots to enjoy a cold pint this summer in New... Continue Reading →

Welcome Wednesdays: Who’s New to Nift – August 1st, 2018

  Here at Nift we pride ourselves on building relationships with many unique local businesses. Ranging from restaurants and bakeries to spas and hairdressers, there’s a lot you can discover with a Nift card. We are continually expanding so we... Continue Reading →

4 Unique Brunches in Boston: Summer Edition

  Summer is Boston’s most glorious season, restaurants throw open their windows, tomatoes are their sweetest and the weather is prime. Sundays are for rest and relaxation, and “brunch” is the epitome of that. These four unique Boston restaurants serve... Continue Reading →

Nift Frequently Asked Questions

  • When was Nift founded?

    Nift was founded in 2014.

  • Who are Nift key executives?

    Nift's key executives are Elery Pfeffer, Ana Maria Romay and Lior Nir.

  • How many employees does Nift have?

    Nift has 87 employees.

  • Who are Nift competitors?

    Competitors of Nift include CircleIt, Click & Gift and Givingli.

  • Where is Nift headquarters?

    Nift headquarters is located at 101 Huntington Avenue, 101 Huntington Ave, Boston.

  • Where are Nift offices?

    Nift has an office in Boston.

  • How many offices does Nift have?

    Nift has 1 office.