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NewStore provides a mobile retail platform that boosts conversion, promotes engagement, unifies online and offline, and modernizes fulfillment. The Company allows brands and retailers to deliver a mobile-first retail experience designed around how consumers want to buy today. Its technology connects consumers, stores and sales associates into a unified brand experience that enables the next wave of retail innovation.

HQBoston, US
Employee Ratings4.4

Latest Updates

Employees (est.) (Jan 2020)155

Key People/Management at NewStore

Stephan Schambach

Stephan Schambach

Founder and CEO
Ulrike Mueller

Ulrike Mueller

Phil Granof

Phil Granof

Joel Abdinoor

Joel Abdinoor

Mark Steele

Mark Steele

Alexander Ringsdorff

Alexander Ringsdorff

VP, Corporate Development
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NewStore Office Locations

NewStore has offices in Boston, New York and Berlin
Boston, US (HQ)
60 South St #910
New York, US
6 St Johns Ln
Berlin, DE
Potsdamer Straße 7
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NewStore Financials and Metrics

Summary Metrics

Founding Date


NewStore total Funding

$130.4 m

NewStore latest funding size

$20 m

Time since last funding

14 days ago

NewStore investors

NewStore's latest funding round in January 2020 was reported to be $20 m. In total, NewStore has raised $130.4 m
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NewStore Online and Social Media Presence

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NewStore News and Updates

NewStore Accelerates Momentum with $20M in Strategic Investments and International Customer Launches

BOSTON and NEW YORK, Jan. 12, 2020 /PRNewswire/ -- NewStore, an Omnichannel-as-a-Service provider, is starting 2020 with $20M in strategic investments and significant customer momentum. Brands - including UNTUCKit, Decathlon and Outdoor Voices - benefit from using the NewStore Omnichannel...

Why Top Execs from TJX and Victoria’s Secret Are Joining the Board of NewStore

Here is what the omnichannel cloud platform’s two new appointees might mean for the footwear industry.

NewStore nabs $50 mln Series B

Boston-based NewStore Inc, a mobile retail platform, has secured $50 million in Series B funding. Activant Capital led the round with participation from return backers General Catalyst and Stephan Schambach.

News Bites | NewStore Lands $50 Million in Funding

In today’s News Bites, mobile retail platform NewStore shares its plans to take on Amazon after a Series B funding round.

NewStore Frequently Asked Questions

  • When was NewStore founded?

    NewStore was founded in 2015.

  • Who are NewStore key executives?

    NewStore's key executives are Stephan Schambach, Ulrike Mueller and Phil Granof.

  • How many employees does NewStore have?

    NewStore has 155 employees.

  • Who are NewStore competitors?

    Competitors of NewStore include Kinetic Commerce, Radial and Secret Sauce Partners.

  • Where is NewStore headquarters?

    NewStore headquarters is located at 60 South St #910, Boston.

  • Where are NewStore offices?

    NewStore has offices in Boston, New York and Berlin.

  • How many offices does NewStore have?

    NewStore has 3 offices.