mySupermarket is more than a price comparison site. We are completely independent from the supermarkets, helping shoppers save 30% on average on each grocery shop. Our free to use site aims to help shoppers save money on their grocery shop. We were established in 2006 to provide shoppers with a wealth of information to make pricing, promotion and product information as transparent as possible for shoppers. As a consumer champion we are proud to work for the customer to ensure they get the best value for their household, on each and every shop.