OverviewSuggest Edit

MotorK is an automotive sales and marketing technology company. It provides technology and software solutions specifically conceived for car manufacturers, dealers, and service centres. The company offers WebSparK, a web platform for traffic acquisition and lead generation performance; StockSpark, a stock management module; and LeadSpark, a customisable lead management, CRM, and marketing automation system.

HQMilano, IT
Employee Ratings3.6
Overall CultureA+

Latest Updates

Employees (est.) (Dec 2021)400
Share Price (May 2022)€4.6(-2%)
Cybersecurity ratingCMore
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Key People/Management at MotorK

Marco Marlia

Marco Marlia

CEO & Co-Founder, Director
Tommaso Parisi

Tommaso Parisi

Co-Founder, Executive Vice President
Marco De Michele

Marco De Michele

Co-Founder, Director of IT Operations
Etienne Jacquet

Etienne Jacquet

VP of Corporate Development & IR
Jean Pierre Diernaz

Jean Pierre Diernaz

Chief Strategy Officer & Country Manager France
Fabio Gurgone

Fabio Gurgone

Chief Technology Officer
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MotorK Office Locations

MotorK has offices in Milano, Agrigento, Puteaux, Düsseldorf and in 4 other locations
Milano, IT (HQ)
9 Via Ludovico D'Aragona
Agrigento, IT
205 Via Mazzini
Puteaux, FR
86 bis Rue de la République
Düsseldorf, DE
Kaistraße 5
Herzliya, IL
Arik Einstein St 3
Lisboa, PT
Praça Marquês de Pombal 14
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MotorK Financials and Metrics

MotorK Revenue


Market capitalization (11-May-2022)


Closing stock price (11-May-2022)


Cash (31-Dec-2018)



MotorK's current market capitalization is €170.9 m.
GBPFY, 2015FY, 2016FY, 2018



Accounts Receivable


Current Assets

GBPFY, 2016FY, 2018

Cash From Operating Activities


Cash From Investing Activities


Cash From Financing Activities


Net Change in Cash

USDFY, 2015

Financial Leverage

1 x
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MotorK Operating Metrics

Feb, 2018Sep, 2020

Car Brands



1.5 k
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MotorK Cybersecurity Score

Cybersecurity ratingPremium dataset



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MotorK Online and Social Media Presence

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MotorK Company Culture

  • Overall Culture



  • CEO Rating



  • Compensation



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MotorK News and Updates

Milan-based MotorK secures €10 million to accelerate post COVID growth of its automotive sales and marketing technology

Despite the difficult market context and an extremely uncertain scenario, MotorK, the leading automotive sales and marketing technology company in Europe, announces today a fundraising of more than €10 million (mix between equity and debt funding) to further accelerate its growth in the post-covid l…

Italy-based automotive sales and marketing tech firm MotorK raises €10 million+ in funding

Milan, Italy-based automotive sales and marketing technology business MotorK has secured north of €10 million in debt and equity funding in a round led by Real Web, the holding company behind a number of online marketplaces in Europe in the real estate, beauty and local services verticals. Illimity,…

MotorK Blogs

MotorK proposes acquisition of Carflow

BOLSTER MOTORK’S INTERNATIONAL PRESENCE AND ITS STRONG TRACK RECORD OF STRATEGIC M&A TO CONSOLIDATE THE MARKET MotorK Plc (AMS: MTRK), the leading SaaS provider to the automotive retail industry in EMEA, announces that the company has entered into advanced negotiations for the acquisition of Car…

Boxes, the new tool for dealer homepages

Boxes are one of the most effective ways of capturing user attention and improving conversion rates. With WebSparK you can implement them on your dealership’s website homepage, by creating a more professional, eye-catching digital showroom. Let’s discover how to make the most out of MotorK’s powerfu…

Stellantis &You, Sales and Services and FIDCAR form after-sales predictive marketing partnership

Key milestone in the unfolding of Stellantis &You, Sales and Services’ strategic plan Innovative, European-wide, commercial agreement in the domain of after-sales predictive marketing Significant lever to develop customer satisfaction and after-sales revenue AMSTERDAM-LONDON, April 12, 2022 – FI…

MotorK appoints Joe Sanchez as Chief Revenue Officer

MotorK Plc (AMS: MTRK) (“MotorK” or “the Company), a leading SaaS provider for the automotive retail industry in the EMEA region, today announced the appointment of Joe Sanchez as Chief Revenue Officer and member of the Company’s senior leadership team, effective April 5. Mr. Sanchez will report dir…

Women in STEM: diversity and inclusion told by Seema Prabhu, Head of QA at MotorK

An all-round interview on the occasion of International Women’s Day with MotorK’s Head of QA Seema Prabhu, a professional who, after graduating in STEM disciplines, has put her talents to good use and now plays a strategic role in the company.  At the heart of innovation and digitisation is the call…

MotorK Named 2022 Google Premier Partner

MotorK has achieved 2022 Premier Partner status in the Google Partners programme in Italy, a milestone that further underscores our position as the leading provider of sales and marketing SaaS solutions to the automotive retail industry in EMEA. Google’s Partners Programme recognises the achievement…
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MotorK Frequently Asked Questions

  • When was MotorK founded?

    MotorK was founded in 2010.

  • Who are MotorK key executives?

    MotorK's key executives are Marco Marlia, Tommaso Parisi and Marco De Michele.

  • How many employees does MotorK have?

    MotorK has 400 employees.

  • Who are MotorK competitors?

    Competitors of MotorK include Appstle, Roistat and 4-Tell.

  • Where is MotorK headquarters?

    MotorK headquarters is located at 9 Via Ludovico D'Aragona, Milano.

  • Where are MotorK offices?

    MotorK has offices in Milano, Agrigento, Puteaux, Düsseldorf and in 4 other locations.

  • How many offices does MotorK have?

    MotorK has 8 offices.