Motel 6 — An Iconic American Brand The first Motel 6 opened in Santa Barbara, CA, in June 1962 and has been in continuous operation ever since. Fifty years later, Motel 6 has become synonymous with the economy lodging segment and is currently the largest owner/operator in the U.S. economy segment with more than 1,200 motels operating in 49 states and five Canadian provinces. The brand’s assets are strategically located throughout the country — close to airports, freeways and other thoroughfares. Motel 6 is supported by an experienced management team and a best-in-class operating platform, each committed to protect the brand’s core business strategy — providing a clean, comfortable room and great service, always at the lowest price of any national chain. The consistent, unwavering commitment to this brand positioning has successfully established Motel 6 as an iconic American brand. G6 Hospitality owns, operates and franchises the iconic Motel 6 brand ( as well as it's sister brand; Studio 6 Extended Stay ( Headquartered in Dallas (Carrollton), Texas, G6 Hospitality employs more than 10,000 team members across the U.S. and Canada. Learn more at
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