Merlin Entertainments is the largest European entertainments company operating in Europe. Our aim is to deliver unique, memorable and rewarding experiences to millions of visitors across our growing estate. With 11 brands established in markets all over the world, our ability to offer memorable experiences to guests and families worldwide is one of our greatest strengths.

Poole, GB
Size (employees)
19,489 (est)+4%
Merlin Entertainments was founded in 1999 and is headquartered in Poole, GB
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Merlin Entertainments Office Locations

Merlin Entertainments has offices in Edinburgh, Birmingham, Poole, Las Vegas and in 14 other locations
Poole, GB (HQ)
3 Market Cl
Show all (18)
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Merlin Entertainments Financials and Metrics

Merlin Entertainments Financials

Merlin Entertainments's revenue was reported to be £1.46 b in FY, 2016 which is a 14% increase from the previous period.

Revenue (FY, 2016)

1.5 b

Revenue growth (FY, 2015 - FY, 2016), %


Gross profit (FY, 2016)

1.2 b

Gross profit margin (FY, 2016), %


Net income (FY, 2016)

211 m

EBITDA (FY, 2016)

323 m

EBIT (FY, 2016)

320 m

Market capitalization (31-Oct-2017)

3.9 b

Closing share price (31-Oct-2017)


Cash (31-Dec-2016)

215 m


3.7 b
Merlin Entertainments's current market capitalization is £3.9 b.
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016


1.1 b1.2 b1.2 b1.3 b1.5 b

Revenue growth, %


Cost of goods sold

163 m181 m193 m227 m

Gross profit

911 m1.1 b1.1 b1.2 b
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016


142 m264 m285 m152 m215 m

Accounts Receivable

12 m12 m16 m20 m20 m


23 m24 m26 m30 m36 m

Current Assets

212 m100 k372 m260 m340 m
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016

Net Income

76 m50 k162 m170 m211 m

Cash From Operating Activities

348 m(50 k)357 m325 m433 m

Dividends Paid

20 m64 m67 m

Cash From Financing Activities

(34 m)50 k(148 m)(243 m)(106 m)
GBPY, 2016


11.3 x


11.4 x


8.4 x


74.8 k

Financial Leverage

2.3 x
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Merlin Entertainments Operating Metrics

H1, 2014FY, 2014H1, 2015FY, 2015H1, 2016FY, 2016


104 105 109 111 114 117


23 23 23 23 24

Visitors (Midway Attractions)

17.40 m38.10 m18.10 m40 m18.70 m40.60 m

Visitors (Resort Theme Parks)

4.40 m12 m4.10 m10.20 m3.70 m10.40 m
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Merlin Entertainments Revenue Breakdown

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Merlin Entertainments revenue breakdown by business segment: 22.1% from Resort Theme Parks, 34.0% from LEGOLAND Parks, 43.8% from Midway Attractions and 0.1% from Other

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Merlin Entertainments Online and Social Media Presence

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Merlin Entertainments News and Updates

Merlin Entertainments Denies It’s in Talks for a SeaWorld Deal

The precisely worded statement from Merlin Entertainments doesn't seem to rule out future interest or discussions. But what does SeaWorld want to do? That's still the big question. -Hannah Sampson
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