Mabaya helps Online Retailers and Marketplaces generate new revenue streams through sponsored product promotions. Just like in the physical world, where brands pay to ensure their products are at the right shelf at the right store, our platform enables e-tailers open their store to the brands they are already selling and let them bid on promoting their products within relevant pages and search results. The e-tailer generates new revenues from sponsored promotions without cannibalizing his sales and the brands expose and drive traffic to their products.
Our system engages your shoppers with the most effective promotions, and you get paid twice – for clicks on promoted products and for the actual sale.
We create a natural synergy between sales revenues and native advertisement. Why should you risk losing a $100 sale for a $0.5 click, which in many cases makes your prospects abandon your site for your competitor? Monetize your traffic and real estate without taking customers outside your site. Enable merchants promote their offers and enjoy increased sales while generating new revenues.

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Tel Aviv-Yafo, IL
Size (employees)
13 (est)
Mabaya was founded in 2013 and is headquartered in Tel Aviv-Yafo, IL
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Key People/Management at Mabaya

Avi Rabinovich

Avi Rabinovich

Co-Founder & CEO
Liron Rose

Liron Rose

Jonathan Kogan

Jonathan Kogan

Co-Founder & VP Product
Eyal Sadeh

Eyal Sadeh

Vp R&d
Idan Harel

Idan Harel

Chief Architect
Ido Inchal

Ido Inchal

Marketing Director

Mabaya Office Locations

Mabaya has offices in Tel Aviv-Yafo, New York and London
Tel Aviv-Yafo, IL (HQ)
Tushiya 2
London, GB
Ramon Lee & Partners Kemp House 152-160 City Rd
New York, US
706 1133 Broadway
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Mabaya Financials and Metrics

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Founding Date


Total Funding

$3.5 m

Latest funding size

$2.25 m

Time since last funding

2 years ago


Mabaya's latest funding round in December 2015 was reported to be $2.3 m. In total, Mabaya has raised $3.5 m
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Mabaya Online and Social Media Presence

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