OverviewSuggest Edit
LoopMe is the world’s largest mobile video platform, reaching over 1.25 billion consumers worldwide via integration with programmatic ad exchanges and direct publishers.
LoopMe is the unifying platform for all mobile video ad formats, covering pre-roll, HTML5 and VAST, including native and full-screen formats which deliver stronger consumer engagement across all mobile devices.
Our optimization is driven by Artificial Intelligence, employing algorithms that optimize ad placements in real-time and deliver provably better results. This AI is complemented by its Data Management Platform, which underpins targeting and retargeting through customizable audience segmentation.
The company was founded by experienced mobile advertising executives Stephen Upstone (CEO) and Marco Van de Bergh (CTO), with the mission to improve mobile advertising for advertisers, publishers and end-users alike, by providing more engaging ad formats that improve the end-user experience as well as deliver better performance and results.
LoopMe has global offices in New York, London, San Francisco, Beijing, Dubai, Dnepropetrovsk, Berlin and Paris.
| Type | Private | |
| Founded | 2012 | |
| HQ | New York, NY, US | Map |
| Website | loopme.com | |
| Employee Ratings | More | |
| Overall Culture | A+ | More |
Key People/Management at LoopMe
Chloe Ahn
Director of Global Strategic Campaign
Mike Ilin
VP Product Development
Sarah Rew
Senior Director, Global Marketing
Bernard Fung
Sales Director, Hong Kong
Michael Emmanuelidis
Senior Sales Director
Joyce Bacqueyrisses
AVP, Client Services
LoopMe Office Locations
LoopMe has offices in New York, Atlanta, Boston, Chicago and in 9 other locations
New York, NY, US (HQ)
139 W 19th St #1
Atlanta, GA, US
Tower Place 100, 3340 Peachtree Rd NE
Boston, MA, US
745 Atlantic Ave
Chicago, IL, US
515 N State St 14th floor
Detroit, MI, US
1449 Woodward Ave
Los Angeles, CA, US
12655 W Jefferson Blvd fl 4
LoopMe Financials and Metrics
Summary Metrics
Founding Date | 2012 |
LoopMe total Funding | $34.5 m |
LoopMe latest funding size | $17 m |
Time since last funding | 3 years ago |
LoopMe investors | HV Holtzbrinck Ventures, Business Growth Fund, Impulse VC, OpenOcean, Harbert European Growth Capital Fund, Harbert European Growth Capital |
LoopMe's latest funding round in October 2018 was reported to be $17 m. In total, LoopMe has raised $34.5 m
LoopMe Revenue
LoopMe's revenue was reported to be £24.9 m in FY, 2018
| GBP | |
|---|---|
Revenue (FY, 2018) | 24.9m |
Net income (FY, 2018) | (3.3m) |
EBITDA (FY, 2018) | (1.2m) |
EBIT (FY, 2018) | (3.1m) |
Cash (31-Dec-2018) | 10.4m |
| GBP | FY, 2015 | FY, 2016 | FY, 2017 | FY, 2018 |
|---|---|---|---|---|
Revenue | 6.2m | 13.1m | 26.0m | 24.9m |
Revenue growth, % | 106% | |||
Cost of goods sold | 4.0m | |||
Gross profit | 2.2m |
| GBP | FY, 2013 | FY, 2014 | FY, 2015 | FY, 2016 | FY, 2017 | FY, 2018 |
|---|---|---|---|---|---|---|
Cash | 264.9k | 1.1m | 785.4k | 2.9m | 2.6m | 10.4m |
Accounts Receivable | 61.5k | 707.2k | 2.6m | 5.1m | 10.4m | 8.6m |
Current Assets | 326.4k | 1.8m | 3.9m | 8.7m | 14.1m | 20.3m |
PP&E | 4.8k | 28.4k | 68.6k | 122.8k | 170.3k | 110.6k |
| GBP | FY, 2015 | FY, 2016 | FY, 2017 | FY, 2018 |
|---|---|---|---|---|
Net Income | (761.1k) | (1.8m) | (2.1m) | (3.3m) |
Cash From Operating Activities | (2.0m) | (965.3k) | (1.4m) | (628.8k) |
Cash From Financing Activities | 2.3m | 4.0m | 3.1m | 11.3m |
Net Change in Cash | (299.5k) | 2.1m | (545.0k) | 8.0m |
| GBP | FY, 2013 |
|---|---|
Financial Leverage | 1.7 x |
LoopMe Cybersecurity Score
LoopMe Online and Social Media Presence
2.6k Twitter followers
LoopMe has 2.6k Twitter Followers. The number of followers has decreased 0.3% month over month and decreased 1.1% quarter over quarter
LoopMe's Trends
Twitter Engagement Stats for @LoopMe
4.3k
Tweets
514
Following
2.6k
Followers
3
Tweets last 30 days
0.3
Avg. likes per Tweet
66.7%
Tweets with engagement
LoopMe Company Culture
Overall Culture
A+
96/100
CEO Rating
A+
100/100
Compensation
A+
100/100
LoopMe News and Updates
October 29, 2018
LoopMe closes $17M growth investment led by BGF to expand further into the US
In 2013 LoopMe was a start-up which started out trying to solve the problem of intrusive ads on a mobile screen by consolidating them into an “ad inbox”. In 2014 they dumped that idea to become a mobile video ad business, using AI to retarget ad campaigns instead of ad teams. The pivot worked and [……
September 25, 2018
How personal is too personal? New study from LoopMe has marketers weighing in on hyper-personalization
NEW YORK, Sept. 25, 2018 /PRNewswire/ -- A recent survey by LoopMe (www.LoopMe.com) revealed new insights around data usage in marketing. According to the research, one third of marketers believe the use of a customers' own pictures tops the "most important to avoid" list when...
LoopMe Blogs
June 10, 2021
PurchaseLoop Research Consumer Snapshot: Euros
LoopMe surveyed 2,975 UK consumers on 20-24 May, 2021 to understand consumer intent to watch […]
The post PurchaseLoop Research Consumer Snapshot: Euros appeared first on LoopMe.
June 08, 2021
PurchaseLoop Research Insights Study: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic
LoopMe partnered with IDC to field and analyze a survey of mobile gamers in six […]
The post PurchaseLoop Research Insights Study: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic appeared first on LoopMe.
June 08, 2021
PurchaseLoop Research: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic
LoopMe partnered with IDC to field a survey of mobile gamers in six countries. These […]
The post PurchaseLoop Research: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic appeared first on LoopMe.
May 28, 2021
PurchaseLoop Research Consumer Snapshot
LoopMe surveyed 5,190 consumers on 14-16 May 2021 to understand consumer intent to purchase a […]
The post PurchaseLoop Research Consumer Snapshot appeared first on LoopMe.
May 13, 2021
How AR Gives Ads New Purpose
Ahead of joining Brand Innovators panel discussion on Collaborative Advertising: How AR Gives Ads New Purpose, last week LoopMe surveyed over 2,300 U.S. consumers and asked about the value of interactive, immersive advertising experience. Nearly 20% of consumers say they’re more likely to pay attent…
May 12, 2021
PurchaseLoop Research Consumer Snapshot: Travel
LoopMe surveyed 2,295 UK consumers on 9-11 April 2021 to understand consumer intent to travel this year. We also analysed the type of holiday consumers are most likely to book this year and whether they would consider going to a country that is anti-vaccine. DOWNLOAD HERE
The post PurchaseLoop Rese…
LoopMe Frequently Asked Questions
When was LoopMe founded?
LoopMe was founded in 2012.
Who are LoopMe key executives?
LoopMe's key executives are Chloe Ahn, Mike Ilin and Sarah Rew.
How many employees does LoopMe have?
LoopMe has 223 employees.
What is LoopMe revenue?
Latest LoopMe annual revenue is £24.9 m.
What is LoopMe revenue per employee?
Latest LoopMe revenue per employee is £111.7 k.
Who are LoopMe competitors?
Competitors of LoopMe include Vungle, Activision and Riot Games.
Where is LoopMe headquarters?
LoopMe headquarters is located at 139 W 19th St #1, New York.
Where are LoopMe offices?
LoopMe has offices in New York, Atlanta, Boston, Chicago and in 9 other locations.
How many offices does LoopMe have?
LoopMe has 13 offices.
Learn about Craft real-time company insights
Receive alerts for 300+ data fields across thousands of companies