OverviewSuggest Edit

LoopMe is the world’s largest mobile video platform, reaching over 1.25 billion consumers worldwide via integration with programmatic ad exchanges and direct publishers. LoopMe is the unifying platform for all mobile video ad formats, covering pre-roll, HTML5 and VAST, including native and full-screen formats which deliver stronger consumer engagement across all mobile devices. Our optimization is driven by Artificial Intelligence, employing algorithms that optimize ad placements in real-time and deliver provably better results. This AI is complemented by its Data Management Platform, which underpins targeting and retargeting through customizable audience segmentation. The company was founded by experienced mobile advertising executives Stephen Upstone (CEO) and Marco Van de Bergh (CTO), with the mission to improve mobile advertising for advertisers, publishers and end-users alike, by providing more engaging ad formats that improve the end-user experience as well as deliver better performance and results. LoopMe has global offices in New York, London, San Francisco, Beijing, Dubai, Dnepropetrovsk, Berlin and Paris.
TypePrivate
Founded2012
HQNew York, NY, US
Websiteloopme.com
Employee Ratings4
Overall CultureA+

Latest Updates

Employees (est.) (Jun 2021)223(+2%)
Revenue (FY, 2018)£24.9 M(-4%)
Cybersecurity ratingAMore

Key People/Management at LoopMe

Chloe Ahn

Chloe Ahn

Director of Global Strategic Campaign
Mike Ilin

Mike Ilin

VP Product Development
Sarah Rew

Sarah Rew

Senior Director, Global Marketing
Bernard Fung

Bernard Fung

Sales Director, Hong Kong
Michael Emmanuelidis

Michael Emmanuelidis

Senior Sales Director
Joyce Bacqueyrisses

Joyce Bacqueyrisses

AVP, Client Services
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LoopMe Office Locations

LoopMe has offices in New York, Atlanta, Boston, Chicago and in 9 other locations
New York, NY, US (HQ)
139 W 19th St #1
Atlanta, GA, US
Tower Place 100, 3340 Peachtree Rd NE
Boston, MA, US
745 Atlantic Ave
Chicago, IL, US
515 N State St 14th floor
Detroit, MI, US
1449 Woodward Ave
Los Angeles, CA, US
12655 W Jefferson Blvd fl 4
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LoopMe Financials and Metrics

Summary Metrics

Founding Date

2012

LoopMe total Funding

$34.5 m

LoopMe latest funding size

$17 m

Time since last funding

3 years ago

LoopMe investors

LoopMe's latest funding round in October 2018 was reported to be $17 m. In total, LoopMe has raised $34.5 m
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LoopMe Revenue

LoopMe's revenue was reported to be £24.9 m in FY, 2018
GBP

Revenue (FY, 2018)

24.9m

Net income (FY, 2018)

(3.3m)

EBITDA (FY, 2018)

(1.2m)

EBIT (FY, 2018)

(3.1m)

Cash (31-Dec-2018)

10.4m
GBPFY, 2015FY, 2016FY, 2017FY, 2018

Revenue

6.2m13.1m26.0m24.9m

Revenue growth, %

106%

Cost of goods sold

4.0m

Gross profit

2.2m
GBPFY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Cash

264.9k1.1m785.4k2.9m2.6m10.4m

Accounts Receivable

61.5k707.2k2.6m5.1m10.4m8.6m

Current Assets

326.4k1.8m3.9m8.7m14.1m20.3m

PP&E

4.8k28.4k68.6k122.8k170.3k110.6k
GBPFY, 2015FY, 2016FY, 2017FY, 2018

Net Income

(761.1k)(1.8m)(2.1m)(3.3m)

Cash From Operating Activities

(2.0m)(965.3k)(1.4m)(628.8k)

Cash From Financing Activities

2.3m4.0m3.1m11.3m

Net Change in Cash

(299.5k)2.1m(545.0k)8.0m
GBPFY, 2013

Financial Leverage

1.7 x
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LoopMe Cybersecurity Score

Cybersecurity ratingPremium dataset

A

92/100

SecurityScorecard logo

LoopMe Online and Social Media Presence

Embed Graph

LoopMe Company Culture

  • Overall Culture

    A+

    96/100

  • CEO Rating

    A+

    100/100

  • Compensation

    A+

    100/100

Learn more on Comparably

LoopMe News and Updates

LoopMe closes $17M growth investment led by BGF to expand further into the US

In 2013 LoopMe was a start-up which started out trying to solve the problem of intrusive ads on a mobile screen by consolidating them into an “ad inbox”. In 2014 they dumped that idea to become a mobile video ad business, using AI to retarget ad campaigns instead of ad teams. The pivot worked and [……

How personal is too personal? New study from LoopMe has marketers weighing in on hyper-personalization

NEW YORK, Sept. 25, 2018 /PRNewswire/ -- A recent survey by LoopMe (www.LoopMe.com) revealed new insights around data usage in marketing. According to the research, one third of marketers believe the use of a customers' own pictures tops the "most important to avoid" list when...

LoopMe Blogs

PurchaseLoop Research Consumer Snapshot: Euros

LoopMe surveyed 2,975 UK consumers on 20-24 May, 2021 to understand consumer intent to watch […] The post PurchaseLoop Research Consumer Snapshot: Euros appeared first on LoopMe.

PurchaseLoop Research Insights Study: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic

LoopMe partnered with IDC to field and analyze a survey of mobile gamers in six […] The post PurchaseLoop Research Insights Study: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic appeared first on LoopMe.

PurchaseLoop Research: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic

LoopMe partnered with IDC to field a survey of mobile gamers in six countries. These […] The post PurchaseLoop Research: What Mobile Gaming’s “New Normal” Should Look Like After the COVID-19 Pandemic appeared first on LoopMe.

PurchaseLoop Research Consumer Snapshot

LoopMe surveyed 5,190 consumers on 14-16 May 2021 to understand consumer intent to purchase a […] The post PurchaseLoop Research Consumer Snapshot appeared first on LoopMe.

How AR Gives Ads New Purpose

Ahead of joining Brand Innovators panel discussion on Collaborative Advertising: How AR Gives Ads New Purpose, last week LoopMe surveyed over 2,300 U.S. consumers and asked about the value of interactive, immersive advertising experience. Nearly 20% of consumers say they’re more likely to pay attent…

PurchaseLoop Research Consumer Snapshot: Travel

LoopMe surveyed 2,295 UK consumers on 9-11 April 2021 to understand consumer intent to travel this year. We also analysed the type of holiday consumers are most likely to book this year and whether they would consider going to a country that is anti-vaccine.  DOWNLOAD HERE The post PurchaseLoop Rese…
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LoopMe Frequently Asked Questions

  • When was LoopMe founded?

    LoopMe was founded in 2012.

  • Who are LoopMe key executives?

    LoopMe's key executives are Chloe Ahn, Mike Ilin and Sarah Rew.

  • How many employees does LoopMe have?

    LoopMe has 223 employees.

  • What is LoopMe revenue?

    Latest LoopMe annual revenue is £24.9 m.

  • What is LoopMe revenue per employee?

    Latest LoopMe revenue per employee is £111.7 k.

  • Who are LoopMe competitors?

    Competitors of LoopMe include Vungle, Activision and Riot Games.

  • Where is LoopMe headquarters?

    LoopMe headquarters is located at 139 W 19th St #1, New York.

  • Where are LoopMe offices?

    LoopMe has offices in New York, Atlanta, Boston, Chicago and in 9 other locations.

  • How many offices does LoopMe have?

    LoopMe has 13 offices.