Lengow is a Saas solution which allows online retailers to quickly and easily index their product catalogue across all types of e-commerce channels such as comparison shopping sites, marketplaces, affiliate platforms, retargeting and social networks. It may be easy to create an e-commerce store in just a few minutes nowadays, but ensuring efficiency and visibility is much harder. In 2009, the two founders, Mickaël Froger and Jérémie Peiro, noticed there were very few tools to help online merchants to efficiently sell their products on every possible ecommerce channel. Merchants encountered very time-consuming issues such as the mass of distributions channels, the indexing and tracking issues due to a large number of networks or the lack of key performance indicators to optimise their sales revenue. The founders decided then to create Lengow: a solution allowing e-retailers to improve their visibility and profitability. To date, the data feed management solution can quickly and easily index online merchants’ product catalogues on over 900 distribution channels worldwide.
The Lengow feed management solution gives online merchants a 360° view of their data in real time.
Lengow currently has more than 1,000 clients worldwide and distributes more than 92 million products on 15,000 feeds every day.

Nantes, FR
137 (est)+4%

Lengow Locations

Nantes, FR
Munich, DE
Paris, FR

Lengow Metrics

Lengow Summary

Founding Date


Total Funding

$13.3 M

Latest funding size

$11.2 M

Time since last funding

about 1 year


Kima Ventures, Alven Capital, Bpifrance, Alven Capital, Serena Capital

Lengow Online Presence

Lengow Company Life