Klarsen (formerly known as Actiplay) is a company that operates as a marketing data agency. It engages in the creation of marketing campaigns, including marketing games, sponsoring, dedicated page, co-registration, and landing page; and generation of traffic. The Company also provides data quality solutions comprising cleaning up the data in database, including postal address restructuring, standards compliance and validation to update information, delete duplicates, and identify individuals not wanting to be telemarketed; obtain data on the profiles in a database; sending a list of profiles who have declared their interest in an offer or product or have a specific need; and engaging enrichment solutions.