KitchenAid manufactures and sells kitchen appliances for customers. The Company offers major appliances, such as black stainless steel appliances, cooktops, wall ovens, refrigerators, undercounter refrigerators, ranges, microwaves, dishwashers, disposers and compactors, warming drawers, hoods and vents, grills, water filters and accessories.

Employee Rating

3.6
TypeSubsidiary
Parent CompanyWhirlpool
HQBenton Harbor, MI, US
Founded1919
Websitekitchenaid.com
Cybersecurity ratingBMore
KitchenAid was founded in 1919 and is headquartered in Benton Harbor, MI, US
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KitchenAid Office Locations

KitchenAid has an office in Benton Harbor
Benton Harbor, MI, US (HQ)
553 Benson Rd
Benton Harbor, MI, US
2000 M-63
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KitchenAid Financials and Metrics

Summary Metrics

Founding Date

1919
KitchenAid is a subsidiary of Whirlpool

KitchenAid Cybersecurity Score

Cybersecurity ratingPremium dataset

B

86/100

SecurityScorecard logo

KitchenAid Online and Social Media Presence

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KitchenAid News and Updates

The KitchenAid Stand Mixer Everyone Covets Is 42% Off Right Now At Target

The mixer is $250 for a limited time and available in three vibrant colors.

KitchenAid Brand Launches "Design Minded" Content Series, Available Now

BENTON HARBOR, Mich., Oct. 15, 2021 /PRNewswire/ -- KitchenAid presents "Design Minded," a content series available today HERE. The new series centers around the emerging discipline of neuroaesthetics, the study of how design impacts our brains and behavior, as documented through two...

Burger King was blasted for its terrible tweet on International Women's Day. From Pepsi to KitchenAid, here are 5 other brands whose campaigns have caused a stir in recent years.

Summary List PlacementA recent tweet from Burger King UK that read "women belong in the kitchen" on International Women's Day left a bad taste in the mouth of social media users. It was part of a campaign intended to promote the chain's launch of an initiative to help increase the number of female …

This KitchenAid blender makes me wonder why I spent so much on a Vitamix — it works just as well and is half the price

  Summary List Placement Table of Contents: Masthead Sticky A high-quality blender has a powerful motor, features a durable jar, and is easy to clean. I like the KitchenAid K400 5-Speed Blender for its 1.5-horsepower motor and helpful presets. The blender makes smoothies and crushes ice as well …

KitchenAid unveils Honey as the 2021 color

PUERTO RICO, Feb. 10, 2021 /PRNewswire-HISPANIC PR WIRE/ -- People are yearning to be together again, therefore, KitchenAid has announced Honey as the 2021 Color of the Year. Through this color, with its warm hues with a golden and orange undertone, the brand intends to radiate positivity...

The best Cyber Monday kitchen deals of 2020: Deals on Instant Pot, KitchenAid, Le Creuset, and more are live now

Summary List Placement As always, there are too many kitchen deals to count for Cyber Monday this year, so we rounded up the best of the best here. Many popular retailers, including Best Buy, Target, and Walmart, are offering deals, but you'll also find direct-to-consumer brands like Made In, Sard…
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KitchenAid Blogs

KITCHENAID CELEBRATES 100 YEARS OF MAKING AT 2019 HOUSEWARES SHOW

Since its introduction in 1919, KitchenAid has found its home in the kitchens of passionate cooks and creators, brewers and bakers who use their tools and creativity to continually push what is possible. Its endless commitment to innovation and stunning design comes from building an understanding of…

BLENDERS DESIGNED TO BETTER ENABLE HEALTHY AND FRESH LIVING

Eating healthy doesn’t have to have obstacles, and KitchenAid is committed to creating fresh possibilities in the kitchen with the new K150 and K400 Blenders. In helping make the desire to eat healthier a reality, KitchenAid engineered two new blenders, keeping the maker at the forefront of the desi…

SLEEK DIGITAL AND DUAL CONVECTION COUNTERTOP OVENS

Built on an appetite for innovation, for the past 100 years KitchenAid has developed appliances that provide makers with new ways to explore and experiment. Today, the brand introduces new countertop ovens that give makers the same possibilities as a full size oven with quality results in a convenie…

STAND MIXER CERAMIC BOWLS IN NEW DESIGNS

A leader in color and design for the past 100 years, KitchenAid fuels creativity in the kitchen by sparking inspiration among passionate makers. This year, KitchenAid celebrates a century of making and continues to assert its color and design authority through new 5-quart ceramic bowls in Confetti S…

12 CUP DRIP COFFEE MAKERS WITH SPIRAL SHOWERHEAD

KitchenAid knows that flavor, taste and aroma matter the most to coffee drinkers. When creating the new 12 Cup Drip Coffee Maker with Spiral Showerhead, along with the option of a Programmable Warming Plate, KitchenAid ensured that the coffee appliances had optimal flavor extraction, purposeful desi…

100 YEAR LIMITED EDITION QUEEN OF HEARTS COLLECTION

This year KitchenAid celebrates 100 years of making history and, today, the brand debuts its unique 100 Year Limited Edition Queen of Hearts Collection. For the past six months, KitchenAid has honored its past with products in Misty Blue, a color reminiscent of one of the first stand mixer colors in…
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KitchenAid Frequently Asked Questions

  • When was KitchenAid founded?

    KitchenAid was founded in 1919.

  • How many employees does KitchenAid have?

    KitchenAid has 402 employees.

  • Who are KitchenAid competitors?

    Competitors of KitchenAid include Vitamix, Oxford Porcelanas and Appliance Factory.

  • Where is KitchenAid headquarters?

    KitchenAid headquarters is located at 553 Benson Rd, Benton Harbor.

  • Where are KitchenAid offices?

    KitchenAid has an office in Benton Harbor.

  • How many offices does KitchenAid have?

    KitchenAid has 2 offices.