Insider
OverviewSuggest Edit
Insider is a technology company providing a growth management platform. It helps digital marketers drive growth across the funnel, from acquisition to activation, retention, and revenue. The company combines personalization, data, and decision-making engines into one platform to help users orchestrate brand experiences across channels and bridge the gap between online and offline.
| Type | Private | |
| Founded | 2012 | |
| HQ | London, GB | Map |
| Website | useinsider.com | |
| Employee Ratings | More | |
| Overall Culture | A | More |
Latest Updates
| Employees (est.) (Jan 2022) | 888 | (+2%) |
| Cybersecurity rating | A | More |
Key People/Management at Insider
Hande Çilingir
Co-Found and Chief Executive Officer
Serhat Soyuerel
Co-Founder and Vice President of Growth
Mehmet Sinan Toktay
Co-Founder and
Chief Technology Officer
Muharrem Derinkök
Co-Founder and Vice President of Product
Okan Yedibela
Co-Founder and Vice President of Engineering
Arda Koterin
Co-Founder and Vice President of Partner Success Team
Insider Office Locations
Insider has offices in London, Lewes, Indianapolis, Parramatta and in 20 other locations
London, GB (HQ)
120 Regent St.
Parramatta, AU
level 8/1 O'Connell St
Pyrmont, AU
3/55 Pyrmont Bridge Rd
Espoo, FI
Keilaranta 1
Paris, FR
124 Rue Réaumur
Hong Kong, HK
Podium Plaza, 5 Hanoi Rd, Tsim Sha Tsui
Insider Financials and Metrics
Summary Metrics
Founding Date | 2012 |
Insider total Funding | $45.2 m |
Insider latest funding size | $32 m |
Time since last funding | 2 years ago |
Insider investors | Riverwood Capital, Aslanoba Capital, Endeavor Catalyst, Wamda Capital, Galata Business Angels, Doğan Holding, 212, Sequoia India, Sequoia Capital India, Wamda |
Insider's latest funding round in July 2020 was reported to be $32 m. In total, Insider has raised $45.2 m
Insider Operating Metrics
Insider's Customers was reported to be 800 in Jan, 2021.
Insider Acquisitions / Subsidiaries
| Company Name | Date | Deal Size |
|---|---|---|
| Insider AU PTY LTD | ||
| Insider Benelux B.V. | ||
| Insider Digital Sdn Bhd | ||
| Insider France | ||
| Insider HK LTD | ||
| Insider Polska sp z o.o | ||
| Insider PTE LTD | ||
| Insider Russia | ||
| Insider Services UK Limited | ||
| Insider Services US LLC |
Insider Cybersecurity Score
Insider Online and Social Media Presence
2.94k Twitter followers
Insider has 2.94k Twitter Followers. The number of followers has increased 0.1% quarter over quarter
Insider's Trends
Twitter Engagement Stats for @useinsider
2.3k
Tweets
247
Following
2.9k
Followers
13
Tweets last 30 days
1.4
Avg. likes per Tweet
53.8%
Tweets with engagement
Insider Company Culture
Overall Culture
A
80/100
CEO Rating
A+
93/100
Compensation
A+
86/100
Insider News and Updates
August 23, 2018
Wiretaps Show French Crackdown on Insider Trading
Wiretaps Show French Crackdown on Insider Trading
August 23, 2018
Prepping for Burning Man? Here Are 7 Insider Hacks on What to Pack
Burning Man attracts CEOs, startup types, entrepreneurs, corporate leaders, and spiritual adventurers alike. Know how to succeed there and stay safe.
August 22, 2018
Insider Inc. makes important editorial announcements
Today, Nicholas Carlson, the global editor in chief of Business Insider and Insider, sent the following note to the company's staff.
Hello!
Congratulations on the stunning work so far this summer. We had a record 4 billion video views in July. We're on a record pace for visitors to our websites thi…
August 22, 2018
Insider is hiring a video-editing intern
We are hiring a video-editing intern for INSIDER, a publication that delivers stories to readers across digital platforms.
This internship position is at our Flatiron headquarters in New York City. The internship starts immediately, and will run for six months. Interns are encouraged to work full-t…
August 17, 2018
New York Website Design Company, Lounge Lizard, shares Insider Tips for better Google My Business Listings
NEW YORK, Aug. 17, 2018 /PRNewswire/ -- Lounge Lizard is a New York Website Design company that is recognized within the web design and development industry for their amazing designs. Lounge Lizard's brandtenders are creative, tech-savvy, and passionate in developing innovative strategies ...
August 15, 2018
Legal IT Insider Top 200 – download here
Downloads of the Legal IT Insider Top 200 have gone through the roof since we launched the new and updated - and yes, free - version at the end of July. The most comprehensive list of who uses what in the business has been updated after a lengthy process of engagement with both vendors and IT direct…
Insider Blogs
October 21, 2021
A/B winner auto-selection: AI-led A/B testing to self-optimize customer journeys
Tackling unpredictable customer behavior Building cross-channel marketing campaigns that maximize engagement, conversion, or retention is a science and an art. In essence, customer journey orchestration is about visualizing and accounting for the actions (and inactions) that customers take along the…
October 14, 2021
Introducing a new AI-powered model to predict user engagement with app push notifications
It’s no secret that push notifications are popular amongst mobile marketers and are brands’ preferred channel for engaging subscribers. Global consumers spend an average of 4.2 hours per day using apps on their smartphones, an increase of 30% from two years prior [Mobile Data and Analytics Report fr…
August 23, 2021
Optimize cross-channel campaign management with innovative tactics
What does common cross-channel campaign management look like? According to Forrester, a world-leader in marketing research and consulting, discovering and harnessing customer obsession is key to increased market share in the digital age. They have defined CCCM as: enterprise marketing technology tha…
August 20, 2021
Cross-channel Marketing 101: Everything You Need to Know
Why Multichannel Marketing Is Not Enough Anymore Multichannel marketing means using multiple single channels separately to connect and engage with customers. These channels work independently from each other and thus don’t provide a seamless, connected experience. A main reason multichannel marketi…
August 19, 2021
Cyber Monday Marketing: How to drive engagement, sales and loyalty
Most can agree that the holiday traditions in the fall time are the best – turkeys, pumpkin spice flavor, apple picking, and Black Friday sales. Yes, you read the last one correctly! Black Friday and Cyber Monday are quickly becoming people’s favorite holiday traditions – and for a good reason. Jus…
August 16, 2021
InStory makes Christmas eCommerce magical
Christmas eCommerce sparkles with product discovery Although the wholescale transition from brick and mortar retail to online shopping was well underway before 2020, the global pandemic has hastened it considerably. Put plainly, the pandemic ushered in an unprecedented shift toward eCommerce that, p…
Insider Frequently Asked Questions
When was Insider founded?
Insider was founded in 2012.
Who are Insider key executives?
Insider's key executives are Hande Çilingir, Serhat Soyuerel and Mehmet Sinan Toktay.
How many employees does Insider have?
Insider has 888 employees.
Who are Insider competitors?
Competitors of Insider include Albert Technologies, Shareablee and GrowthGenius.
Where is Insider headquarters?
Insider headquarters is located at 120 Regent St., London.
Where are Insider offices?
Insider has offices in London, Lewes, Indianapolis, Parramatta and in 20 other locations.
How many offices does Insider have?
Insider has 30 offices.
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