InnoCentive adopts a crowdsourcing model known as Cloud Labor. InnoCentive crowdsources innovation solutions from the world’s smartest people, who compete to provide ideas and solutions to important business, social, policy, scientific, and technical challenges. Our methodology is called Challenge Driven Innovation™, an innovation framework that accelerates traditional innovation outcomes by leveraging open innovation and crowdsourcing along with defined methodology, process, and tools to help companies develop and implement solutions to their key problems, opportunities, and challenges.
From idea creation to idea management to solutions management, InnoCentive offers user friendly innovation platforms to assist companies and government agencies with their current innovation needs. InnoCentive allows companies to tap into the wisdom and innovative capacity of a problem Solver network of more than 355,000 Solvers in order to find solutions to a company's difficult problem(s), or "challenges" while the Solvers can focus on a range of challenging problems with the hope of receiving a financial reward.
For more than a decade, leading organizations such as AstraZeneca, Booz Allen Hamilton, Cleveland Clinic, Eli Lilly & Company, NASA, Nature Publishing Group, Procter & Gamble, Scientific American, Syngenta, The Economist, Thomson Reuters, The Department of Defense, and several government agencies in the U.S. and Europe have partnered with InnoCentive to rapidly generate innovative new ideas and solve problems faster, more cost effectively, and with less risk than ever before.

Company Growth (employees)
London, GB
Size (employees)
57 (est)+12%
InnoCentive was founded in 2001 and is headquartered in London, GB

Key People at InnoCentive

Craig Jones

Craig Jones

Executive Chairman & Chairman of the Board
Alpheus Bingham

Alpheus Bingham

Founder & Board Member

InnoCentive Office Locations

InnoCentive has offices in London, Waltham
Waltham, US (HQ)
265 Winter St
London, GB (HQ)
57 Gloucester Place

InnoCentive Metrics

Summary Metrics

Founding Date


Total Funding

$30.3 m

Latest funding size

$7.5 m

Time since last funding

over 5 years


InnoCentive's latest funding round in October 2011 was reported to be $7.5 m. In total, InnoCentive has raised $30.3 m

InnoCentive Online Presence

InnoCentive News

InnoCentive Company Life

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