Infectious Media

OverviewSuggest Edit

Infectious Media is an international programmatic agency that partners with global brands to deliver effective and efficient media campaigns. Founded at the dawn of the programmatic era, Infectious Media has developed specialist teams and technology that exclusively focus on making programmatic work for advertisers. Planned and executed correctly, programmatic is more than just a media buying tactic, it drives incremental revenue and competitive advantage across the customer lifecycle. Infectious Media's agency operating system, Impression Desk, provides a single access point to the fragmented landscape. By streamlining insight across multiple bidders and data platforms, it equips advertisers with the flexibility to fully capitalise on the programmatic opportunity.
TypePrivate
Founded2008
HQLondon, GB
Websiteinfectiousmedia.com
Employee Ratings3.5

Latest Updates

Employees (est.) (Sept 2020)58(+2%)
Revenue (FY, 2018)£41.8 M(-7%)
Cybersecurity ratingAMore

Key People/Management at Infectious Media

Martin Kelly

Martin Kelly

CEO
Andy Cocker

Andy Cocker

COO
Stephanie Carr

Stephanie Carr

Operations Director
Joshua Campanella

Joshua Campanella

Business Director, APAC
Aaron Haylett

Aaron Haylett

Finance Director
James Coulson

James Coulson

Strategy Director
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Infectious Media Office Locations

Infectious Media has offices in London, Chicago and Singapore
London, GB (HQ)
3, Waterhouse Square, 138 - 142 Holborn
Singapore, SG
22 Cross St
Chicago, US
332 S Michigan Ave
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Infectious Media Financials and Metrics

Summary Metrics

Founding Date

2008
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Infectious Media Revenue

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Infectious Media's revenue was reported to be £41.84 m in FY, 2018
GBP

Revenue (FY, 2018)

41.8m

Gross profit (FY, 2018)

6.3m

Gross profit margin (FY, 2018), %

15.1%

Net income (FY, 2018)

215.0k

EBITDA (FY, 2018)

(128.0k)

EBIT (FY, 2018)

(169.0k)

Cash (31-Mar-2018)

2.1m
GBPFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Revenue

2.6m5.8m13.4m13.2m18.2m11.3m45.2m41.8m

Revenue growth, %

38%(38%)

Cost of goods sold

1.7m4.1m10.1m10.0m14.5m7.5m37.2m35.5m

Gross profit

882.0k1.7m3.3m3.2m3.8m3.8m8.0m6.3m
GBPFY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Cash

37.9k35.2k489.6k921.0k1.3m888.0k1.4m532.0k7.5m2.1m

Accounts Receivable

38.6k320.2k776.6k1.3m2.9m1.9m2.6m3.1m6.6m5.4m

Current Assets

76.5k355.4k1.3m2.3m4.2m3.0m4.2m3.9m14.5m8.5m

PP&E

3.6k7.3k13.6k25.8k25.0k30.0k32.0k21.0k71.0k57.0k
GBPFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Net Income

375.9k501.0k482.0k(209.0k)7.0k81.0k2.5m215.0k

Cash From Operating Activities

(285.0k)275.0k(1.1m)7.3m(5.1m)

Dividends Paid

180.0k221.0k206.0k20.0k30.0k263.0k90.0k

Cash From Financing Activities

208.0k(206.0k)
GBPFY, 2009

Financial Leverage

8.8 x
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Infectious Media Cybersecurity Score

Cybersecurity ratingPremium dataset

A

90/100

SecurityScorecard logo

Infectious Media Online and Social Media Presence

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Infectious Media Blogs

The in-housing roadmap to reality

In-housing has become one of the most talked about trends in marketing, and programmatic is at the very heart of the story. With almost every brand doing it or at least looking at whether they should be, building up in-house expertise, technology and infrastructure is not just a passing …

To grow, DTC brands need to break their addiction to social platforms

Direct-to-consumer (DTC) brands are often in the privileged position of having full control of their marketing. Many have grown through in-house expertise starting in paid search and developed into social. Martin Kelly, CEO & Co-founder, Infectious Media explains to Econsultancy.

Why 2020 will, once more, not be the year of the mobile

It’s become a bit of an ongoing joke in this industry that ‘this will be the year of the mobile’, as someone has boldly claimed this pretty much every year since around 2009. User behaviour has of course completely ignored marketer predictions, so instead of surging forward in a single…

The in-housing pendulum will begin to swing back

After a major acquisition initiated their in-house model over four years ago, Coty is parting ways with their internal digital media team. Does this mark the beginning of the swing back from widespread advertiser in-housing?

IMDb TV is set to produce Video-On-Demand’s Pokémon GO moment

In 2016, the brief but widespread craze for Pokémon Go saw grown adults chasing small, cute characters around public spaces. Heart-warming, although a little geeky, this did show the world what was possible with Augmented Reality (AR), giving a massive shot in the arm to companies deve…

Google’s ‘SameSite’ changes to the cookie heralds its demise

The February 2020 enforcement of the SameSite cookie attribute on Chrome has the potential to break adtech in the short term, as many companies are not prepared for this change. But as it allows Google to give users the power to cleanly block tracking cookies, it may also signal the en…
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Infectious Media Frequently Asked Questions

  • When was Infectious Media founded?

    Infectious Media was founded in 2008.

  • Who are Infectious Media key executives?

    Infectious Media's key executives are Martin Kelly, Andy Cocker and Stephanie Carr.

  • How many employees does Infectious Media have?

    Infectious Media has 58 employees.

  • What is Infectious Media revenue?

    Latest Infectious Media annual revenue is £41.8 m.

  • What is Infectious Media revenue per employee?

    Latest Infectious Media revenue per employee is £721.3 k.

  • Who are Infectious Media competitors?

    Competitors of Infectious Media include Overture Promotions, Talon Outdoor and LookSmart.

  • Where is Infectious Media headquarters?

    Infectious Media headquarters is located at 3, Waterhouse Square, 138 - 142 Holborn, London.

  • Where are Infectious Media offices?

    Infectious Media has offices in London, Chicago and Singapore.

  • How many offices does Infectious Media have?

    Infectious Media has 3 offices.