IgnitionOne

OverviewSuggest Edit

IgnitionOne is a global leader in cloud-based digital marketing technology. The Company’s digital marketing suite, with a powerful data management platform at its core, provides an integrated suite of solutions that significantly improve digital marketing performance across all devices. The DMS encompasses algorithmic media management across channels such as search, programmatic display, mobile, email and social, advanced data management, user scoring, lead optimization and website personalization. 

TypePrivate
Founded2004
HQNew York, NY, US
Websiteignitionone.com
Employee Ratings3.1
Overall CultureA

Latest Updates

Employees (est.) (Jul 2021)67
Cybersecurity ratingBMore

IgnitionOne Office Locations

IgnitionOne has offices in New York, Akron, Atlanta, Machelen and in 7 other locations
New York, NY, US (HQ)
470 Park Ave S
Akron, OH, US
388 S Main St #325
Atlanta, GA, US
1545 Peachtree St NE #500
Machelen, BE
Hermeslaan 1b/5th Floor
São Paulo, BR
691 R. Pedroso Alvarenga
Paris, FR
60 Rue de Londres
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IgnitionOne Financials and Metrics

Summary Metrics

Founding Date

2004

IgnitionOne total Funding

$80.2 m

IgnitionOne latest funding size

$12 m

Time since last funding

4 years ago

IgnitionOne investors

IgnitionOne's latest funding round in April 2017 was reported to be $12 m. In total, IgnitionOne has raised $80.2 m
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IgnitionOne Operating Metrics

IgnitionOne's Monthly Viewers was reported to be 300 m in Y, 2017.
Y, 2017

Monthly Viewers

300 m
Show all operating metrics

IgnitionOne Cybersecurity Score

Cybersecurity ratingPremium dataset

B

84/100

SecurityScorecard logo

IgnitionOne Online and Social Media Presence

Embed Graph

IgnitionOne Company Culture

  • Overall Culture

    A

    79/100

  • CEO Rating

    A+

    81/100

  • Compensation

    B-

    71/100

Learn more on Comparably

IgnitionOne News and Updates

IgnitionOne went from being a digital marketing pioneer to being sold off in parts. Here's the story behind its rise and fall.

IgnitionOne was a onetime digital marketing pioneer that ended up selling parts of its business to Zeta Global and Publicis Media in November, a casualty of ongoing adtech and martech consolidation. Business Insider spoke with 20 former employees, investors, advisers, and others about the company'…

How IgnitionOne, an adtech company that holding company Dentsu bought for $275 million, wound up selling in a fire sale

Adtech company IgnitionOne sold off in a fire sale to Zeta Global to Publicis Media in November after the company couldn't renew a line of credit. According to interviews with 12 former employees and eight other people close to the company, IgnitionOne's problems stemmed from management's personal…

IgnitionOne is shutting down. Read the letter its CEO sent to shareholders about what happened to one of adtech's oldest companies.

One of the oldest names in adtech, IgnitionOne, will shut down after selling off its assets in two transactions that were finalized on November 19, the CEO wrote in a note to shareholders. The 15-year-old company, which raised $85.2 million since 2013, has recently shed its head count, and a forme…

Adtech company IgnitionOne lays off staff while facing an allegation of unpaid bills

New York-based adtech firm IgnitionOne laid off staff on Wednesday and faces allegations of unpaid bills. IgnitionOne recently spun off its demand-side platform to martech firm Zeta Global to focus on its data and tech business. Progress Partners, an investment firm IgnitionOne hired to advise it …

Demand Side Platform (DSP) System 2018 Global Market Key Players - DoubleClick, Criteo Dynamic, MediaMath, Centro, Dataxu, Choozle, Adobe, Rocket Fuel, Rubicon Project, IgnitionOne Platform.....

Demand Side Platform (DSP) System – Global Market Growth, Opportunities, Analysis of Top Key Players and Forecast to 2025 Posted via Industry Today. Follow us on Twitter @IndustryToday

IgnitionOne Blogs

Trendspotting: Attribution Measurement

Brands rely on effective attribution measurement to comprehend and navigate the unprecedented levels of consumer behavior that is available. The post Trendspotting: Attribution Measurement appeared first on IgnitionOne.

Retail Is Your Business: Madison Avenue

Two experts, Matthew Bauer (President of Madison Avenue Business Improvement District) and Corey Shuster (a senior member of the Faith Consolo team at Douglas Elliman Real Estate), join a roundtable discussion about the past, preset, and future on one of the retail sectors most famous corridors anyw…

Hospitality Industry Report: Q3 2019

In Q3, the IgnitionOne Hospitality Industry Report tracked 6.83 million direct bookings, $1.81 billion in total revenue, and an estimated $3.23 billion in lost revenue due to cart abandonment. The post Hospitality Industry Report: Q3 2019 appeared first on IgnitionOne.

Retail Is Your Business: Fourpost

CEO and Founder Mark Ghermezian, who’s deconstructing the retail space into a kind of incubator for brick and mortar, shares on "Retail Is Your Business" podcast how Fourpost looks at creating experiences, seeks out innovation, and why this model could play an important role in the next generation o…

IgnitionOne Partners with Enplug to Spearhead In-Store Personalization

IgnitionOne has partnered with digital signage software company Enplug to enable brands to leverage Customer Intelligence to personalize the in-store experience. The post IgnitionOne Partners with Enplug to Spearhead In-Store Personalization appeared first on IgnitionOne.

Trendspotting: The Value of First-Party Data

First-party data provides a strategic and effective way to engage with your best customers and foster a long-term relationship that will pay off now and in the future. The post Trendspotting: The Value of First-Party Data appeared first on IgnitionOne.
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IgnitionOne Frequently Asked Questions

  • When was IgnitionOne founded?

    IgnitionOne was founded in 2004.

  • How many employees does IgnitionOne have?

    IgnitionOne has 67 employees.

  • Who are IgnitionOne competitors?

    Competitors of IgnitionOne include Agillic, V12 and Viant.

  • Where is IgnitionOne headquarters?

    IgnitionOne headquarters is located at 470 Park Ave S, New York.

  • Where are IgnitionOne offices?

    IgnitionOne has offices in New York, Akron, Atlanta, Machelen and in 7 other locations.

  • How many offices does IgnitionOne have?

    IgnitionOne has 11 offices.