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Hoopla is the new way to win for sales, marketing and customer service teams. Hoopla’s team performance software combines modern game mechanics, data analytics and broadcast-quality video in a powerfully simple application that makes it easy for front-line managers to motivate team performance and score more wins. Using Hoopla, managers can quickly create contests, competitions and leaderboards around any CRM metric, and broadcast live performance updates to TV, web and mobile screens throughout the company. Hoopla's Sales Motivation solutions engage the entire company in an exciting, play-to-win culture that delivers measurable gains in team productivity and performance.
HQSan Jose, CA, US
Employee Ratings4.3

Latest Updates

Employees (est.) (Feb 2021)42
Cybersecurity ratingCMore

Key People/Management at Hoopla

Michael Smalls

Michael Smalls

Founder & CEO

Hoopla Office Locations

Hoopla has offices in San Jose and Carlsbad
Carlsbad, CA, US
5857 Owens Ave #300
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Hoopla Financials and Metrics

Summary Metrics

Founding Date


Hoopla total Funding

$13.1 m

Hoopla latest funding size

$8 m

Time since last funding

7 years ago

Hoopla investors

Hoopla's latest funding round in February 2014 was reported to be $8 m. In total, Hoopla has raised $13.1 m
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Hoopla Cybersecurity Score

Cybersecurity ratingPremium dataset



SecurityScorecard logo

Hoopla Online and Social Media Presence

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Hoopla News and Updates

Kubernetes: What's All The Hoopla About?

Kubernetes has already been deployed by some of the world’s biggest organizations, and it is being effectively used by startups and entrepreneurs to reshape agility and redefine market and potential.

24 Elopement Pics That Will Make You Want To Skip The Wedding Hoopla

Because love is a beautiful adventure.

Amid Leaked Brexit Document Hoopla, U.K. Startups Shift Operations to Europe

New research suggests that U.K. startups, anticipating increased costs, regulatory headaches and difficulty hiring, are preparing to launch across the pond.

Why use gamification in employee engagement?

Tags Engagement Leadership

Hoopla Blogs

How to Build a Sales Pipeline

We all know that in order to be successful in sales you have to constantly build, and properly manage, your pipeline. But does everybody know what that means? More importantly perhaps, does everybody know HOW to build a pipeline? Fast forward to 2021. Congrats! You have just started your new role at…

Here’s Why Healthy Competition Is Good For Employee Engagement

It’s time to fight with your coworkers. No, seriously. It’s likely that on most days, you and your teammates have disagreements about the way something should be done. Whether it’s a proposal or a presentation, everyone’s got an opinion about how a project should be carried about. But rare is the pe…

The Best Way to Motivate Employees – and Its Free

Remember when you were a kid, and you got a shiny gold star sticker for just about every accomplishment you could think of? Finishing your homework, gold star. Showing up on time, gold star. Washing your hands?? Yep, gold star. Now, if I had a gold star for every time I washed my hands at […] The po…

The Best Benefits for your Team in the Face of a Pandemic

What steps have you taken to support your employees in the midst of a global crisis? Whether you are a two-person team or a large-scale operation, the coronavirus has forced businesses of all shapes and sizes to completely shift their perspectives on where, how, and why we do the work that we do. Th…

How to Boost Employee Engagement with Remote Sales Teams

With 2020 came a large influx of companies who needed to rethink how to work. The coronavirus brought big changes and with it an entire new era of remote work. This brought its own challenges and for remote work, communication and employee engagement are the biggest. The same technology that allows …

How to get Buy-In from Internal Executives

Everyone has ideas, including you. But how can you give your ideas the best chance of seeing the light of day—especially when you need buy-in from the C-suite and other senior management? The good news is that if you’re in sales, you already should be familiar with a lot of the necessary skills. Aft…
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Hoopla Frequently Asked Questions

  • When was Hoopla founded?

    Hoopla was founded in 2010.

  • Who are Hoopla key executives?

    Hoopla's key executives are Michael Smalls.

  • How many employees does Hoopla have?

    Hoopla has 42 employees.

  • Who are Hoopla competitors?

    Competitors of Hoopla include PerformYard, Aktana and RevBoss.

  • Where are Hoopla offices?

    Hoopla has offices in San Jose and Carlsbad.

  • How many offices does Hoopla have?

    Hoopla has 2 offices.