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The Hammerhead is a unique product that solves the problem of safely navigating on a bicycle. Safe, social, and elegantly simple, it communicates turn-by-turn direction instructions via easily visible light patterns. With the Hammerhead, you can keep your eyes on the road and your mind on the ride.

Our device is smartphone-powered, giving you access to a range of capabilities that other GPS devices lack. Stay on safe routes and recommend your favorite rides to friends. Find the best and safest bike routes in your city. Or just get from point A to point B as quickly as the streets will allow. The Hammerhead is your window into a better, more connected and safer world of cycling.

We are changing the world of cycling.

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HQNew York, US

Latest Updates

Employees (est.) (Feb 2019)26(-3%)

Key People/Management at Hammerhead

Piet Morgan

Piet Morgan

Founder & CEO
Laurence Wattrus

Laurence Wattrus

Co-Founder & Svp Product
Rob Martinez

Rob Martinez

Vp Hardware
Brian Oberholtzer

Brian Oberholtzer

Vp Software
Jon Morgan

Jon Morgan

Svp Operations
George Kaminis

George Kaminis

Vp Operations
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Hammerhead Office Locations

Hammerhead has an office in New York
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Hammerhead Financials and Metrics

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Founding Date


Hammerhead total Funding

$3.2 m

Hammerhead latest funding size

$3 m

Time since last funding

3 years ago

Hammerhead investors

Hammerhead's latest funding round in December 2015 was reported to be $3 m. In total, Hammerhead has raised $3.2 m
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Hammerhead Online and Social Media Presence

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Hammerhead News and Updates

Inconvenient Minifauna and the Invasion of the Hammerhead Flatworms

Based on the amount of media attention they’re getting, the worms might work to bring attention to the upending of ecosystems by invasive species.

Italy plans to spend $951M on 20 surveillance drones

Italy is edging closer to acquiring a new surveillance drone based on a business aircraft design.

Inside Dimension, Europe’s amazing volumetric capture studio for AR and VR

FEATURE: It was with some confusion that I walked into a bustling lumberyard on the London outskirts of Wimbledon yesterday afternoon. Syren developer Hammerhead had promised something amazing to show me, but as I walked past lorries shifting materials and workers digging into fry-ups, I’d begun to …

Razer’s Hammerhead earbuds are an affordable AirPods alternative

Razer has a huge number of products these days, including gaming laptops, microphones, and webcams, but it hasn’t forgotten about one of its earlier offerings: personal audio equipment. The company’s latest refresh is to its line of Hammerhead earbuds. It has made them wireless with the Hammerhead B…

Oris continues support for ocean conservation with cash from limited edition sales

This year, Oris has teamed up with the non-profit organisations Pelagios Kakunjá and the Coral Restoration Foundation in its quest to bring change for the better.
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Hammerhead Blogs

How Cycling Technology Unlocked My World: Laurence’s Story

Laurence Wattrus, Hammerhead’s Head of Product, is behind much of what brings the magic to your Karoo. It’s a labor of love, born of a lifelong passion for cycling and randonneuring.Laurence realized from a young age just how exciting it was to dive into the world of cycling technology. Even the sma…

Touring Taiwan

Cycling infrastructure is abundant in Taiwan. With a Karoo to navigate, Brian Kennelly set out to explore the country by bicycle, discovering beautiful scenery, meeting wonderful people, and encountering more than a few political adsIn November, Brian and his friend Kevin made the long trip from Bri…

February News

Software releases, our growing Advanced Testing Group, and the photos from our community2019’s first software updateOur first release of 2019 brought a new-look homescreen, new datafield layouts with drag and drop customization, improved map contrast, wider ANT+ support, new fonts, and more. It’s a …

A year in numbers

A Year in NumbersAfter Karoo launched, our users wasted no time in getting out on the road. Here are some stats from your first 12 months with Karoo.In-Ride Stats38.5km was your average ride length, though we heard from Karoo users doing double centuries and more (see below for the longest ride). Wi…

New Year, New Karoo

The first Karoo software update for 2019 is now available, and it brings major changes to your device’s functionality and appearance. Here’s what’s new.https://medium.com/media/678257142318c4b0fba180911aec5ac7/hrefKaroo’s maps have been redesigned for better contrast in even the brightest riding con…

Cyclists are weird

And that’s why we should love, cherish, and celebrate the sport as much as we humanly can.Sunrise in the Dead SeaCyclists are very weird, there’s no doubt about that. It takes a special kind of individual to don skin-tight apparel that, maybe, is a tad too revealing, and then to hop on a rather unco…
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Hammerhead Company Life and Culture

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Hammerhead Frequently Asked Questions

  • When was Hammerhead founded?

    Hammerhead was founded in 2012.

  • Who are Hammerhead key executives?

    Hammerhead's key executives are Piet Morgan, Laurence Wattrus and Rob Martinez.

  • How many employees does Hammerhead have?

    Hammerhead has 26 employees.

  • Who are Hammerhead competitors?

    Competitors of Hammerhead include FAZUA, Yellow and oBike.

  • Where are Hammerhead offices?

    Hammerhead has an office in New York.

  • How many offices does Hammerhead have?

    Hammerhead has 1 office.