Graze is an online snack retailer delivering natural foods, particularly fruits and vegetables, flapjacks, cakes and popcorn to residential homes or workplaces daily via post. The Company combines love for food with a pioneering use of technology and product innovation to create delicious snacks with healthy benefits.

Company Growth (employees)
London, GB
Size (employees)
203 (est)-5%
Graze was founded in 2009 and is headquartered in London, GB

Key People at Graze

Anthony Fletcher

Anthony Fletcher

Andy Gibbs

Andy Gibbs

Edd Read

Edd Read

Co-founder & CTO
Graham Bosher

Graham Bosher

Founder & Non-Exec Director

Graze Office Locations

Graze has offices in London and Richmond
London, GB (HQ)
4 Heron Square Richmond

Graze Data and Metrics

Summary Metrics

Founding Date


Total Funding

$3.3 m

Latest funding size

$3.3 m

Time since last funding

about 8 years


Graze's latest funding round in July 2009 was reported to be $3.3 m. In total, Graze has raised $3.3 m

Graze Financial Metrics

Graze's revenue was reported to be £50.4 m in FY, 2016 which is a 12% decrease from the previous period.

Revenue (FY, 2016)

50.4 m

Revenue growth (FY, 2015 - FY, 2016), %


Gross profit (FY, 2016)

23.6 m

Gross profit margin (FY, 2016), %


Net income (FY, 2016)

6.5 m

Cash (29-Feb-2016)

4.9 m
GBPFY, 2013FY, 2014FY, 2015FY, 2016


40.2 m50.9 m57.1 m50.4 m

Revenue growth, %


Cost of goods sold

23.3 m28.3 m29.4 m26.8 m

Gross profit

16.9 m22.7 m27.6 m23.6 m

Gross profit Margin, %


Operating expense total

7.7 m12.2 m19.5 m18 m

Pre tax profit

11.7 m9.3 m6.8 m

Net Income

10.3 m8.7 m6.5 m
GBPFY, 2014FY, 2015FY, 2016


7.1 m3.4 m4.9 m

Accounts Receivable

988 k608 k1.8 m

Current Assets

10.4 m32.2 m38.5 m


23.2 m7.2 m7.5 m


4.8 k4.5 k487.2 k

Total Assets

33.6 m39.4 m46.5 m

Accounts Payable

5.2 m2.8 m3.2 m

Current Liabilities

7.5 m5 m5.5 m

Total Liabilities

8.1 m5.3 m5.9 m

Retained Earnings

10.3 m8.7 m6.5 m

Total Equity

25.5 m34.2 m40.6 m

Financial Leverage

1.3 x1.2 x1.1 x
GBPFY, 2014FY, 2015FY, 2016

Income Taxes Paid

(1.3 m)(585.5 k)(276.9 k)
GBPY, 2016


271.4 k

Financial Leverage

1.1 x

Traffic Overview of Graze

Graze Online and Social Media Presence

Graze News and Updates

Few geese graze the murky marsh edge

Dyfi estuary, Wales A single egret, starkly white against the muted greys and browns of the saltings, flapped slowly up from the bed of a creekFrom my vantage point on the southern side of the Dyfi estuary it was clear that my plan for the day had been compromised. The salt marsh, with its almost fr…

Woman riding bus in South L.A. grazed by gunfire, police say

Los Angeles police on Saturday arrested a man who they said opened fire at a busy South Los Angeles intersection, injuring a woman aboard a public bus. The incident occurred about noon at the busy intersection of Slauson and Vermont avenues, police said. Officers responding to the scene found a.…

Graze Company Life and Culture

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