MAKING ADVERTISING WELCOME Grapeshot is a New York and London based privately-owned keyword technology provider that provides audience and keyword targeting and analytics solutions in open and private programmatic environments. Grapeshot builds connections for brands, publishers, buy-side and supply-side partners using our page crawling algorithm. Grapeshot’s core technology and product suite offers a fully customizable, transparent and scalable solution, giving our clients simple, integrated control over brand safe targeting. Grapeshot is integrated with all major programmatic trading marketplaces including AppNexus, MediaMath, Turn, and The Trade Desk. Grapeshot receives over 2.5M QPS, 3T classifications per month, recognizing 100+ languages and returning standard and custom segments in 25+ languages.

Employee Rating

Parent CompanyOracle
HQCambridge, GB
Grapeshot is headquartered in Cambridge, GB

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Key People/Management at Grapeshot

Mark Ashworth

Mark Ashworth

Martin Porter

Martin Porter

Chief Scientist
Kurt Kratchman

Kurt Kratchman

Tim Schoonmaker

Tim Schoonmaker

Robert Whitby-Smith

Robert Whitby-Smith

Investor Director
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Grapeshot Office Locations

Grapeshot has offices in Cambridge, London, Chicago, Manhattan Beach and in 6 other locations
Cambridge, GB (HQ)
Park House, Castle Park
Cambridge, GB
Dukes Court
London, GB
22-25 Eastcastle Street, 1st Floor
Sydney, AU
Level 13/333 George St
Toronto, CA
33 Bloor Street East, 33 Bloor St E
Hong Kong, HK
10F MassMutual Tower, 33 Lockhart Road
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Grapeshot Financials and Metrics

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Total Funding

$22.3 m


In total, Grapeshot had raised $22.3 m. Grapeshot is a subsidiary of Oracle

Grapeshot Revenue

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Grapeshot's revenue was reported to be £23.77 m in FY, 2017
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Grapeshot Online and Social Media Presence

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Grapeshot News and Updates

U.K.-based IQ Capital announces $165 million fund for early-stage transformative startups

U.K.-based venture capital firm IQ Capital has announced a new £125 million ($165 million) fund to invest in transformative startups that focus on artificial intelligence and other forms of disruptive "deep-tech."

Inside Grapeshot's $325 million decision to sell to Oracle, despite some investors thinking it could have grown into a $1 billion startup

Oracle completed its acquisition of UK adtech startup Grapeshot last week in a deal that sources said was worth $325 million. Grapeshot's technology helps brands avoid unwittingly showing ads next to embarrassing content, like airlines advertising next to news stories about plane crashes. The deal…

Oracle buys brand safety-focused marketing firm Grapeshot

Oracle Corp. quietly announced today it’s acquiring a company called Grapeshot Ltd., which has built marketing platform centered on ensuring brand safety. Grapeshot uses artificial intelligence to help marketers avoid placing advertisements alongside potentially damaging content online. For example,…

Grapeshot Frequently Asked Questions

  • Who are Grapeshot key executives?

    Grapeshot's key executives are Mark Ashworth, Martin Porter and Kurt Kratchman.

  • What is Grapeshot revenue?

    Latest Grapeshot annual revenue is £23.8 m.

  • Who are Grapeshot competitors?

    Competitors of Grapeshot include Eve, and Explosion AI.

  • Where is Grapeshot headquarters?

    Grapeshot headquarters is located at Park House, Castle Park, Cambridge.

  • Where are Grapeshot offices?

    Grapeshot has offices in Cambridge, London, Chicago, Manhattan Beach and in 6 other locations.

  • How many offices does Grapeshot have?

    Grapeshot has 13 offices.