OverviewSuggest Edit

Gooten is an automated fulfillment and store operations solution for fast-growing online stores. It combines a multi-channel order management system with a managed network of manufacturers and service providers to ensure each order from a store is processed, produced, and shipped. Today, Gooten allows to create, manage, and fulfill unlimited versions of different product types, with built-in integrations to platforms and marketplaces like Shopify, Etsy, and WooCommerce — or build customer experiences (like personalization or on-demand product design) through the Gooten API. 

HQNew York, NY, US
Employee Ratings5
Overall CultureA+

Latest Updates

Employees (est.) (Sept 2021)102(+8%)
Cybersecurity ratingBMore
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Key People/Management at Gooten

Brian Rainey

Brian Rainey

Chief Executive Officer
Lucus Lally

Lucus Lally

Chief Technology Officer
Mark Kapczynski

Mark Kapczynski

Chief Marketing Officer
Andy Nied

Andy Nied

Chief Supply Chain Officer
Greg Madormo

Greg Madormo

EVP, Finance and Operations
Maddy Alcala

Maddy Alcala

EVP, Sales and Business Strategy
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Gooten Office Locations

Gooten has an office in New York
New York, NY, US (HQ)
142 W 57th St
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Gooten Financials and Metrics

Summary Metrics

Founding Date


Gooten total Funding

$3.4 m

Gooten latest funding size

$1.35 m

Time since last funding

6 years ago

Gooten investors

Gooten's latest funding round in February 2016 was reported to be $1.4 m. In total, Gooten has raised $3.4 m
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Human Capital Metrics

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Gooten Cybersecurity Score

Cybersecurity ratingPremium dataset



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Gooten Online and Social Media Presence

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Gooten Company Culture

  • Overall Culture



  • CEO Rating



  • Compensation



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Gooten News and Updates

Gooten Earns Place on Inc. 5000 List of Fastest-Growing Companies in America

NEW YORK, Aug. 17, 2021 /PRNewswire/ -- Gooten, an eCommerce technology company that combines print-on-demand manufacturing with a robust logistics platform to fulfill and deliver orders on time, today announced it is ranked No. 703 on the annual Inc. 5000 list, the most prestigious...

Gooten Blogs

A Gooten Partner’s Guide to Navigating 2021 Supply Chain Disruptions

Learn more about the highly discussed supply chain issues, how they may impact your print on demand business, and what we recommend to minimize any risk this holiday season. The post A Gooten Partner’s Guide to Navigating 2021 Supply Chain Disruptions appeared first on Gooten.

Maximize Your Profits this Black Friday & Cyber Monday

Black Friday and Cyber Monday are significant events for any retailer, but for eCommerce brands, it is one of the most crucial times of the year. Learn how to increase eCommerce sales for Black Friday and Cyber Monday and throughout the holiday season. The post Maximize Your Profits this Black Frida…

Episode 15: What a personalized skincare experience looks like

Our CMO, Mark Kapczynski, talks with CEO and Founder of Skin Dossier, Sindhya Valloppillil about personalization in the beauty industry. They discuss the new technology Valloppillil is introducing in the beauty space allowing for a more holistic skincare experience that accounts for DNA, geolocation…

Tips & Tricks to Elevate your Customer Experience this Holiday

Customer demands are changing and achieving excellent customer service should be a top priority when managing and growing a successful business. Learn how to elevate the experience you create for customers in order to provide value and create distinction between you and your competitors. The post Ti…

How to Go from Selling 5K Orders to 10K Orders in Your Print on Demand Store

Even the most skilled print on demand power-sellers may have some questions about how they can strategically and efficiently take their business to the next level. Here are a few basic tips for scaling your print on demand endeavors! The post How to Go from Selling 5K Orders to 10K Orders in Your Pr…

2021 Holiday Retail Trends: What E-Commerce Merchants Should Know

For those who work in e-commerce or print on demand, it’s important to go into the holiday shopping season with eyes wide open. Here are a few trends and predictions that we think are relevant to digital commerce print on demand. The post 2021 Holiday Retail Trends: What E-Commerce Merchants Should …
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Gooten Frequently Asked Questions

  • When was Gooten founded?

    Gooten was founded in 2012.

  • Who are Gooten key executives?

    Gooten's key executives are Brian Rainey, Lucus Lally and Mark Kapczynski.

  • How many employees does Gooten have?

    Gooten has 102 employees.

  • Who are Gooten competitors?

    Competitors of Gooten include Parcelninja, ShopHero and Paperfly.

  • Where is Gooten headquarters?

    Gooten headquarters is located at 142 W 57th St, New York.

  • Where are Gooten offices?

    Gooten has an office in New York.

  • How many offices does Gooten have?

    Gooten has 1 office.