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General Assembly

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    General Assembly transforms thinkers into creators through education and opportunities in technology, business, and design. 

    At General Assembly, we are creating a global community of individuals empowered to pursue work they love, by offering full-time immersive programs, long-form courses, and classes and workshops on the most relevant skills of the 21st century – from web development and user experience design, to business fundamentals, to data science, to product management and digital marketing. 

    Established in early 2011 as an innovative community in New York City for entrepreneurs and startup companies, General Assembly is an educational institution that transforms thinkers into creators through education in technology, business and design at nine campuses across three continents. 

    General Assembly was acquired by Adecco in April 2018 for $412.5 M.

    Revenue(Y, 2017)
    $100 M
    Type
    Subsidiary
    Parent Company
    Adecco Group
    HQ
    New York, US
    Founded
    2011
    Website
    generalassemb.ly
    General Assembly was founded in 2011 and is headquartered in New York, US
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    Key People/Management at General Assembly

    Jake Schwartz

    Jake Schwartz

    CEO and Co-Founder
    John Zdanowski

    John Zdanowski

    CFO
    Matthew Brimer

    Matthew Brimer

    Co-Founder
    Adam Pritzker

    Adam Pritzker

    Executive Chairman | Co-Founder
    Jason Stoffer

    Jason Stoffer

    Board Director

    General Assembly Office Locations

    General Assembly has offices in Houston, San Diego, Singapore, St. Louis and in 20 other locations
    New York, US (HQ)
    902 Broadway 4th Floor
    Atlanta, US
    675 Ponce De Leon Ave NE 2nd Floor
    Austin, US
    600 Congress Ave.
    Boston, US
    51 Melcher Street
    Chicago, US
    444 N Wabash Ave, 5th Floor
    Los Angeles, US
    1933 S. Broadway, 11th Floor
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    General Assembly Financials and Metrics

    Summary Metrics

    Founding Date

    		2011

    Total Funding

    		$119.3 m

    Investors

    		QueensBridge Venture Partners, Advance Publications, GSV Capital, Wellington Management, Maveron, Western Technology Investment, Rethink Education, IVP (Institutional Venture Partners)
    In total, General Assembly had raised $119.3 m. General Assembly is a subsidiary of Adecco Group

    General Assembly Financials

    General Assembly's revenue was reported to be $100 m in Y, 2017
    USDY, 2017

    Revenue

    		100 m
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    Competitors

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    General Assembly Online and Social Media Presence

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    General Assembly News and Updates

    April 16, 2018

    Coding Bootcamp General Assembly Is Acquired for $412.5 Million

    It has 22 campuses in six countries.
    April 16, 2018

    Adecco to acquire edtech company General Assembly for $413 million

    (Reuters) — Swiss staffing company Adecco Group is buying U.S.-based technology education provider General Assembly for $412.5 million including debt, it said on Monday, adding heavy investments in the business would initially drag on earnings. General Assembly, whose founders include Hyatt hotels h…
    April 16, 2018

    New York-based coding boot camp General Assembly is getting acquired for $412.5 million

    Coding boot camp General Assembly is getting acquired for $412.5 million by workforce staffing agency Adecco, Axios reports.  Adecco and GA have been in talks about how they could best work together since last fall.   Coding boot camp General Assembly is getting acquired for $412.5 million by th…
    April 16, 2018

    New York’s programming ed tech startup, General Assembly, sells to Adecco for $413 million

    The European human resources services company Adecco Group said that is acquiring the New York-based, programming, design, and management training startup General Assembly for $413 million. With the acquisition, Adecco adds to its ability to provide job training and re-skilling services for business…
    April 16, 2018

    UPDATE 2-Adecco buys General Assembly in $412.5 mln deal to boost growth

    * Investments to modestly dilute group earnings in 2018 (Adds analyst comment, shares)
    April 16, 2018

    UPDATE 1-Adecco Group to buy U.S.-based General Assembly in $412.5 mln deal

    ZURICH, April 16 (Reuters) - Swiss staffing company Adecco Group is buying U.S.-based technology education provider General Assembly in a deal valued at $412.5 million, it said on Monday, adding that heavy investments in the business will initially drag on earnings.
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