G5 Search Marketing

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G5 is the leading provider of digital marketing effectiveness in the property management sector. In today’s increasingly mobile and social world, reaching and converting prospects is more complex than ever before. G5 simplifies the complexity of digital marketing with an innovative cloud-based platform that creates, measures, and optimizes the entire customer experience – from awareness to advocacy – for a fraction of the cost of traditional marketing approaches. The G5 Marketing Cloud delivers best-in-class experiences across search, sites, and social, as well as tools that measure and optimize results. Founded in 2005, G5 was recently named one of the fastest growing private US companies by Inc. magazine (4th year), one of North America’s fastest growing technology companies by Deloitte (5th consecutive year), and one of Oregon’s fastest growing private companies by Portland Business Journal (4th year). The Bend, Oregon-based company is backed by private equity investor Volition Capital.
HQBend, US
Employee Ratings3.2

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Latest Updates

Employees (est.) (May 2020)446
Job Openings3

Key People/Management at G5 Search Marketing

Dan Hobin

Dan Hobin

Co-Founder & CEO
Anne Arathoon

Anne Arathoon

General Counsel
Kelly Lang

Kelly Lang

Chief Financial Officer
Martin Stein

Martin Stein

Chief Analytics Officer
Chris Eckert

Chris Eckert

Chief Technology Officer
David Rodrigues

David Rodrigues

SVP of Product Management
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G5 Search Marketing Office Locations

G5 Search Marketing has an office in Bend
Bend, US (HQ)
550 NW Franklin Ave #200
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G5 Search Marketing Financials and Metrics

Summary Metrics

Founding Date


G5 Search Marketing total Funding

$91 m

G5 Search Marketing latest funding size

$76 m

Time since last funding

5 years ago

G5 Search Marketing investors

G5 Search Marketing's latest funding round in August 2015 was reported to be $76 m. In total, G5 Search Marketing has raised $91 m
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G5 Search Marketing Online and Social Media Presence

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G5 Search Marketing Blogs

Impact of COVID-19 on Self Storage

At the start of 2020, the self storage market was not without a number of challenges. Oversupply, consolidation, and rising advertising costs continued to plague the industry. With rising vacancy rates, many operators turned to short-term fixes, like free rent and deep discounts, to attract new rent…

Marketing in Uncertain Times: Tips for Senior Living Communities

In times of crisis, marketing is much more than finding residents who might want to live in your community. Marketing is truly about how you make people feel and the experience you provide. What you communicate and how you distribute the messages to inform, reassure, comfort and also encourage respo…

G5 Updates: COVID-19

The coronavirus (COVID-19) situation is evolving rapidly. During times of uncertainty, it’s important that we come together as a community and as a nation to look after each other, focus on preparation, and minimize panic. We’ll all get through this together. At G5, the interests and needs of our cu…

Marketing During A Crisis

Businesses, their employees, and their customers are scrambling to figure out what the next week or month looks like while we are all in the midst of the COVID-19 crisis. While daily routines are upended in the short-term, businesses are grappling with the wild ride in the market that will likely im…

Is Your Website Accessible to All?

Website accessibility remains one of the hottest topics in digital marketing today. For those unfamiliar with website accessibility, it is the practice of properly designing and coding websites so people with disabilities can use them. The most widely accepted standards for website accessibility are…

G5 Bot: A New Way to Engage

21.9 – that’s how many days it takes for the average multifamily renter to submit an inquiry to tour a property after first coming into contact with a brand. During that time, 85% of renters will visit a property’s website, according to the 2020 NMHC/Kingsley Apartment Resident Preferences Report. W…
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G5 Search Marketing Frequently Asked Questions

  • When was G5 Search Marketing founded?

    G5 Search Marketing was founded in 2005.

  • Who are G5 Search Marketing key executives?

    G5 Search Marketing's key executives are Dan Hobin, Anne Arathoon and Kelly Lang.

  • How many employees does G5 Search Marketing have?

    G5 Search Marketing has 446 employees.

  • Who are G5 Search Marketing competitors?

    Competitors of G5 Search Marketing include Kerridge Commercial Systems, Kainos and Rimini Street.

  • Where is G5 Search Marketing headquarters?

    G5 Search Marketing headquarters is located at 550 NW Franklin Ave #200, Bend.

  • Where are G5 Search Marketing offices?

    G5 Search Marketing has an office in Bend.

  • How many offices does G5 Search Marketing have?

    G5 Search Marketing has 1 office.