Forter
- Market Valuation$3 B2021-05-21
- Total Funding$543 M
OverviewSuggest Edit
Forter is a company that delivers automated fraud prevention solutions. It develops machine learning technology that creates fraud detection mechanism. The Company primarily serves e-commerce enterprises and marketplaces.
| Type | Private | |
| Founded | 2013 | |
| HQ | New York, NY, US | Map |
| Website | forter.com | |
| Employee Ratings | ||
| Overall Culture | A | More |
Key People/Management at Forter
Michael Reitblat
Chief Executive Officer and Co-Founder
Iftah Gideoni
Chief Technology Officer
Alon Shemesh
Co-Founder and Chief Analyst
Colin Sims
Chief Operating Officer
Liron Damri
Co-Founder and President
Aaron Barfoot
Chief Financial Officer
Forter Office Locations
Forter has offices in New York, , Tel Aviv-Yafo, Shibuya City and in 2 other locations
New York, NY, US (HQ)
575 5th Ave 36th floor
New York, NY, US
Tower 49, 12 E 49th St
Tel Aviv-Yafo, IL
Totseret ha-Arets St 7
Shibuya City, JP
39f, 2-chōme-24-1 Shibuya
Singapore, SG
135 Cecil St
Singapore, SG
71 Robinson Rd, Level 14 - 141
Forter Financials and Metrics
Summary Metrics
Founding Date | 2013 |
Forter total Funding | $543 m |
Forter latest funding size | $300 m |
Time since last funding | a year ago |
Forter investors | Sequoia Capital, New Enterprise Associates, Scale Venture Partners, Bessemer Venture Partners, Third Point Ventures, Tiger Global Management, Salesforce Ventures, Commerce Ventures, Adage Capital Management, Felix Capital, March Capital Partners, Dan Raveh, March Capital, Sequoia Capital Israel, NewView Capital, Itai Tsiddon |
Forter's latest funding round in May 2021 was reported to be $300 m. In total, Forter has raised $543 m. Forter's latest valuation is reported to be $3 b.
Forter Revenue
Market valuation | 3.0b |
Forter Cybersecurity Score
Forter Online and Social Media Presence
Forter's Trends
Forter Company Culture
Overall Culture
A
89/100
CEO Rating
A+
92/100
Compensation
A+
92/100
Forter News and Updates
May 26, 2021
E-commerce fraud prevention firm Forter scores $300m
E-commerce fraud prevention company Forter has hit a $3 billion valuation after raising $300 million in a Series F funding round led by Tiger Global Management.
May 25, 2021
Forter raises $300M on a $3B valuation for a platform to combat e-commerce fraud
E-commerce is on the rise, but that also means the risk, and occurrence, of e-commerce fraud is, too. Now, Forter, one of the startups building a business to tackle that malicious activity, has closed $300 million in funding — a sign both of the size of the issue, and its success in tackling it to […
April 15, 2021
Forter and Flutterwave partner to reduce merchant fraud in African markets
Forter, the leader in e-commerce fraud prevention, has announced a partnership with Flutterwave, Africa’s leading payments technology company.
December 10, 2020
Forter and Nuvei team on payment processing and fraud prevention
Forter, the leader in e-commerce fraud prevention, today announced that Nuvei (TSX: NVEI and NVI.U), the global payment technology partner of thriving brands, will be joining its global network of merchants and banks to fight online fraud and approve more legitimate customers instantaneously.
November 19, 2020
Forter raises $125 million in Series E funding
Forter, the leader in e-commerce fraud prevention, today announced it has raised $125 million in Series E funding.
October 28, 2020
Forter and FreedomPay create joint fraud-blocking network for merchants and banks
Forter, the leader in e-commerce fraud prevention, today announced a partnership with FreedomPay, a global leader in Next Level Commerce, establishing the first joint network for online merchants and banks to instantaneously block fraud and enable legitimate consumers to operate freely.
Forter Blogs
April 18, 2022
How Reseller Abuse Negatively Impacts Retailers’ Customer Experience
Picture the scene: your favorite brand advertises a drop of limited-edition trainers that will hit their site at midnight. There’s huge hype around the launch and as a loyal customer you are ready and primed to place your order the second the product is released. But, when the moment arrives, the si…
March 29, 2022
How Nordstrom, Leading Fashion Retailer, Strikes the Right Balance Between Delighting Customers and Stopping Fraudsters
“With Forter, we’ve seen year-over-year improvements with our chargeback performance to the tune of about 10 percent,” says Jim Gallagher, Nordstrom’s Vice President of Customer CARE & Fraud. “Every single year, our chargeback performance positively is improving by about 10% percent. And that’s …
March 10, 2022
One year on from enforcement, has PSD2 reduced fraud?
Forter finds that fraud is still a problem after one year of PSD2 enforcement. It’s been almost a year since every merchant across France, Germany, Italy and Spain — the EEA’s largest digital commerce markets — started complying with PSD2. Here at Forter, we analysed our data to determine what merch…
March 08, 2022
A Year of eCommerce Firsts: New Customers, New Expectations, and New Trends — Webinar Recap
Forter’s Director of Partnerships, Laura Jorgens, sat down with several industry experts to discuss recent shifts in consumer behavior and eCommerce trends for 2022 and beyond. Participating in the discussion: Tory Brunker, senior director of product marketing, Adobe Andrea Montero, director, produc…
March 07, 2022
Frost & Sullivan Recognizes Forter as Leader in the US and Global Digital Commerce Fraud Prevention Markets
Frost & Sullivan recently published the 2022 Frost Radar US eCommerce Fraud Prevention report, which benchmarks companies in the eCommerce fraud prevention market. About Frost & Sullivan Frost & Sullivan is a growth partnership company that works with clients to create innovative go-to-…
February 25, 2022
The Data is In: Holiday Gift Card Fraud is Up 60%
According to our own research, holiday gift card fraud has increased 60% year-over-year (YOY) – a result of gift card payments across various countries rising 20-40% during the 2021 holiday period. As alternative payment methods (APMs) like digital gift cards pave the way for simpler digital commerc…
Forter Frequently Asked Questions
When was Forter founded?
Forter was founded in 2013.
Who are Forter key executives?
Forter's key executives are Michael Reitblat, Iftah Gideoni and Alon Shemesh.
How many employees does Forter have?
Forter has 520 employees.
Who are Forter competitors?
Competitors of Forter include Kount, OneAssist Consumer Solutions and Simility.
Where is Forter headquarters?
Forter headquarters is located at 575 5th Ave 36th floor, New York.
Where are Forter offices?
Forter has offices in New York, , Tel Aviv-Yafo, Shibuya City and in 2 other locations.
How many offices does Forter have?
Forter has 8 offices.
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