EDITD runs the world's biggest apparel data warehouse, which global and local retailers use to track the market, align product assortment and trade with competitive intelligence. EDITD’s software is the market leader in real-time analytics of pricing, assortment, and deep product metrics for apparel professionals in merchandising, buying, trading and strategy. Used by the world’s best fashion retailers, like Gap, ASOS and Target, across five continents, EDITD helps buyers and merchandisers to make the right trading decisions. For more information, visit www.editd.com.
Company Growth (employees)
London, GB
Size (employees)
82 (est)+10%
Edited is headquartered in London, GB

Key People at Edited

Julia Fowler

Julia Fowler

Geoff Watts

Geoff Watts


Edited Office Locations

Edited has offices in London and New York
London, GB (HQ)
77 Hatton Garden

Edited Data and Metrics

Summary Metrics

Total Funding

$6 m

Latest funding size

$4.4 m

Time since last funding

over 3 years


Edited's latest funding round in February 2014 was reported to be $4.4 m. In total, Edited has raised $6 m

Edited Financial Metrics


Cash (31-Dec-2015)

932.5 k
GBPFY, 2013FY, 2015


905.5 k932.5 k

Accounts Receivable

83.3 k759.7 k

Current Assets

988.8 k1.7 m


13.8 k75.2 k


19.4 k

Total Assets

1 m1.8 m

Accounts Payable

264 k721 k

Current Liabilities

264 k721 k

Total Liabilities

320.2 k749.9 k

Total Equity

682.4 k1 m

Financial Leverage

1.5 x1.7 x
Y, 2015

Financial Leverage

1.7 x

Traffic Overview of Edited

Edited Online and Social Media Presence

Edited News and Updates

Cities Crave Hyperloop Because It’s Shiny—and Talk Is Cheap

The scope and intractability of America's infrastructure problem makes the siren song of the hyperloop extra alluring. The post Cities Crave Hyperloop Because It’s Shiny—and Talk Is Cheap appeared first on WIRED.

Yes, of course, someone from Congress apparently edited the 'celibacy' Wikipedia page

For a Congress that, in part, wants to defund Planned Parenthood and roll back access to contraception, it is perhaps unsurprising that someone from the U.S. House of Representatives seems to want to put a fun, modern spin on choosing to abstain from sex altogether. Per Twitter bot @congressedit…

Someone Has Edited All Five Seasons Of "Breaking Bad" Into A Movie

Wow, science. View Entire Post ›

For the first time ever, scientists have edited the genetic makeup of viable human embryos

Our genetically edited future is nigh. Chinese researchers, who have been at the forefront of experimenting with human embryos using a technology called CRISPR, are…

The FDA Wants to Regulate Edited Animal Genes As Drugs

To the FDA, edited DNA does the same thing as drugs: It changes the way bodies work. The post The FDA Wants to Regulate Edited Animal Genes As Drugs appeared first on WIRED.

We Are the Change We Seek: The Speeches of Barack Obama, edited by EJ Dionne Jr and Joy-Ann Reid – review

This collection of the outgoing president’s greatest speeches reveals both his vivid turn of phrase and fondness for repetitionHere is a greatest hits package of Barack Obama’s speeches – something to consolidate his canon in the same way that The Very Best of did for the Eagles or 20 Golden Greats …
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Edited Company Life and Culture

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