Ebiquity

OverviewSuggest Edit

Ebiquity is a leading independent marketing analytics specialist. Brands worldwide use our expertise and objective data insights to exploit an evolving marketing landscape and achieve business success.
Marketing Performance Optimization
Understand and improve the impact investments have on core business KPIs
Media Value Measurement
Drive transparency and improve media performance
Market Intelligence
Plan more effectively for better advertising and communications results
Ebiquity currently work with over 1000 clients in 60 markets worldwide, including 90% of the world's biggest advertisers and the major advertising agency groups. We employ over 800 people across the world. With offices and expertise in 14 countries, plus leading independent associates in other key markets.
• Our media auditors utilize the world's largest cost database ($41bn pool)
• We've built the largest international advertising database; 20 million creatives spanning all media and 80+ countries
• We've conducted 500 effectiveness projects evaluating $16bn of marketing spend
Recent acquisitions:
• May 2011: Echo Research (Integrated into Ebiquity July 2013) • October 2011: Faulkner Media Management (Integrated into Ebiquity September 2014) • March 2012: Fairbrother Lenz Eley (Integrated into Ebiquity January 2013)
• August 2012: FirmDecisions 
• August 2013: Stratigent - provider of international multi-channel analytics 
• January 2014: China Media Consulting Group  
• March 2015: Media Value & Efficiency Elements (Iberia)

TypePublic
Founded1997
HQLondon, GBMap
Websiteebiquity.com
Employee Ratings3.8More
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Latest Updates

Employees (est.) (Jun 2017)919
Revenue (FY, 2018)£69.4 M(-20%)
Share Price (Sept 2021)£0.6
Cybersecurity ratingAMore

Key People/Management at Ebiquity

Rob Woodward

Rob Woodward

Non-Executive Chairman
Laurence Venereau

Laurence Venereau

Head of Operations, Paris
Martin Vinter

Martin Vinter

Managing Director, Media, London
Lara Izlan

Lara Izlan

Non-Executive Director
Julie Baddeley

Julie Baddeley

Non-Executive Director
Christian Zimmer

Christian Zimmer

Managing Director, DACH, Hamburg
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Ebiquity Office Locations

Ebiquity has offices in London, New York, North Sydney, Zagreb and in 11 other locations
London, GB (HQ)
Brunswick Pl, Old Street
North Sydney, AU
Level 9/146 Arthur St
Zagreb, HR
1 Ul. fra Filipa Grabovca
Neuilly-sur-Seine, FR
30 Rue d'Orléans
Baden-Baden, DE
221 Rheinstraße
Hamburg, DE
40 Hermannstraße
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Ebiquity Financials and Metrics

Ebiquity Revenue

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Ebiquity's revenue was reported to be £69.37 m in FY, 2018
GBP

Revenue (FY, 2018)

69.4m

Gross profit (FY, 2018)

31.8m

Gross profit margin (FY, 2018), %

45.8%

Net income (FY, 2018)

(4.5m)

EBIT (FY, 2018)

(1.4m)

Market capitalization (14-Sept-2021)

50.0m

Closing stock price (14-Sept-2021)

0.6

Cash (31-Dec-2018)

8.8m

EV

79.0m
Ebiquity's current market capitalization is £50 m.
GBPFY, 2001FY, 2002FY, 2003FY, 2004FY, 2005FY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Revenue

2.1m2.2m3.1m4.0m5.9m11.1m20.0m17.2m18.4m21.2m21.2m52.9m64.0m68.5m73.9m83.6m87.4m69.4m

Revenue growth, %

8%

Cost of goods sold

582.0k489.0k1.6m1.8m1.9m4.1m8.8m8.3m8.6m9.6m9.6m23.0m29.4m30.0m32.4m38.3m45.1m37.6m

Gross profit

1.6m1.8m1.5m2.3m4.1m7.0m11.3m9.0m9.8m11.6m11.6m29.9m34.7m38.4m41.5m45.3m42.2m31.8m
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GBPFY, 2001FY, 2002FY, 2003FY, 2004FY, 2005FY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Cash

4.6m1.2m1.0m1.2m1.6m2.8m2.1m1.7m1.2m5.2m3.2m6.2m7.1m6.5m9.3m6.7m4.7m8.8m

Accounts Receivable

807.0k705.0k676.0k643.0k1.3m3.9m4.2m3.1m3.1m8.3m10.1m18.3m19.9m24.0m27.2m26.4m29.7m18.3m

Inventories

Current Assets

5.8m2.1m2.0m2.7m4.4m10.8m7.9m7.4m7.5m18.4m17.8m26.9m29.5m33.4m39.2m35.1m37.2m65.9m
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GBPFY, 2001FY, 2002FY, 2003FY, 2004FY, 2005FY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Net Income

(2.7m)(3.2m)(1.2m)(322.0k)948.0k2.1m658.0k(1.3m)89.0k169.0k169.0k1.6m5.2m3.4m4.1m4.4m2.4m

Cash From Operating Activities

2.5m3.3m22.0k202.0k381.0k1.2m2.0m1.8m827.0k2.4m334.0k1.2m5.2m4.8m5.1m9.5m4.8m4.6m

Cash From Investing Activities

(2.6m)

Dividends Paid

65.0k60.0k302.0k292.0k105.0k
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GBPFY, 2001

Financial Leverage

1.4 x
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Ebiquity Operating Metrics

Ebiquity's Customers was reported to be 1.1 k in FY, 2015.
FY, 2015

Countries

70

Customers

1.1 k
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Ebiquity Revenue Breakdown

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Ebiquity revenue breakdown by business segment: 83.2% from Media Value Measurement and 16.8% from Marketing Performance Optimization

Ebiquity revenue breakdown by geographic segment: 100.0% from Market Intelligence

Ebiquity Cybersecurity Score

Cybersecurity ratingPremium dataset

A

91/100

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Ebiquity Online and Social Media Presence

Ebiquity's Trends

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Ebiquity News and Updates

June 25, 2018

Nielsen and Ebiquity merger faces in-depth probe from competition watchdog

The proposed merger between data marketing companies Nielsen and Ebiquity will face an in-depth investigation by the competition watchdog.  It follows Nielsen and Ebiquity, who both monitor the advertising habits of UK companies, announcing an intention to merge in February. But earlier this m…
June 13, 2018

Competition watchdog flags concerns over Ebiquity and Nielsen merger

The proposed merger of marketing consultancies Ebiquity and Nielsen has sparked concerns from the competition watchdog. Nielsen and Ebiquity monitor the advertising habits of companies and are the only suppliers of this intelligence across the UK media. Ebiquity announced in February that it want…
June 20, 2017

Cannes Lions 2017: Ebiquity's Michael Karg is tackling media transparency

Hello from Cannes Lions! Yesterday I caught up with Michael Karg, group chief executive at media analytics consultancy firm Ebiquity, to talk through its plans, announced this morning, to tackle one of the hot topics in advertising at the moment: media transparency. Ebiquity this morning unleashe…

Ebiquity Blogs

August 03, 2018

Ebiquity in the press: Mega-Etat: OMD setzt sich im McDonald’s-Pitch durch

Ebiquity hat den Mediaagentur-Pitch von McDonald’s als unabhängiges Media und Marketingberatungsunternehmen begleitet. Es war eine tolle Zusammenarbeit und großartige Erfahrung McDonald’s bei diesem Auswahlprozess beratend zur Seite zu stehen. Glückwunsch auch an das Team der OMD für die Verteidigun…
August 01, 2018

Ebiquity in the press: A view from Michael Karg – Rise of customer experience design marks a shift beyond paid media

A view from Ebiquity’s Group CEO, Michael Karg on ‘Rise of customer experience design marks a shift beyond paid media’ has been featured in Campaign. Michael discusses how the emergence and dominance of digital technologies and platforms have changed how marketers support their brands. Michael goes …
July 31, 2018

Digital attribution too often measures what’s easy, not what’s right

Digital attribution often falls short: it needs to fit in with the bigger picture There’s a recently established trend in advertising where marketers have begun to question their investment into long-term brand building activity, and it’s growing. Where in the past advertising has focused on creatin…
July 31, 2018

Ebiquity in the press: Digital attribution too often measures what’s easy, not what’s right

Jonathan Fox, Ebiquity’s Head of Effectiveness for Australia/NZ, explores the difficulties marketers face when using digital attribution to measure how successful online advertising is at generating revenue. Whilst discussing the topic at Mubrella360 in Sydney, Jonathan considered the complexities o…
July 13, 2018

Aligning Web Analytics and Digital Media Teams to Improve Marketing Results

As advanced analytics tools become more widely used and the need to create personalized, customer experiences increases, uniting the organizational gap between web analytics and digital media teams has become increasingly important. While it may not be widely apparent, web analytics and digital medi…
July 12, 2018

Evento en Barcelona: Blanco Sobre Negro

En el mes de junio Ebiquity celebró un evento en Barcelona. El evento se dedicó a los anunciantes y contamos con ponentes de nuestra organización especializados en cada uno de los temas tratados. “Este nuestro primer evento de marketing nos ha dado la oportunidad de compartir con los anunciantes de …
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 Ebiquity Frequently Asked Questions

  • When was Ebiquity founded?

    Ebiquity was founded in 1997.

  • Who are Ebiquity key executives?

    Ebiquity's key executives are Rob Woodward, Laurence Venereau and Martin Vinter.

  • How many employees does Ebiquity have?

    Ebiquity has 919 employees.

  • What is Ebiquity revenue?

    Latest Ebiquity annual revenue is £69.4 m.

  • What is Ebiquity revenue per employee?

    Latest Ebiquity revenue per employee is £75.5 k.

  • Who are Ebiquity competitors?

    Competitors of Ebiquity include Springest, ProQuest and Delvepoint.

  • Where is Ebiquity headquarters?

    Ebiquity headquarters is located at Brunswick Pl, Old Street, London.

  • Where are Ebiquity offices?

    Ebiquity has offices in London, New York, North Sydney, Zagreb and in 11 other locations.

  • How many offices does Ebiquity have?

    Ebiquity has 17 offices.