Direct Energy

Direct Energy is a retail provider of electricity, natural gas, and home and business energy-related services. Its solutions include advanced energy monitoring and analytics, demand response, energy auditing, onsite generation, renewables and energy efficiency projects for commercial customers.

Employee Rating

Parent CompanyCentrica
HQHouston, US
Cybersecurity ratingBMore
Direct Energy was founded in 2000 and is headquartered in Houston, US

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Key People/Management at Direct Energy

Jim Steffes

Jim Steffes

EVP, Corporate Affairs
Thomas Smith

Thomas Smith

EVP, General Counsel
Bruce Stewart

Bruce Stewart

President, North America Home
John Schultz

John Schultz

President, Centrica North America and Direct Energy Business
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Direct Energy Office Locations

Direct Energy has offices in Houston, Columbia, Pittsburgh, Terrace Park and in 1 other location
Houston, US (HQ)
12 Greenway Plaza
Columbia, US
7101 Riverwood Dr
Pittsburgh, US
Federated Tower, 1001 Liberty Ave 12th Floor
Terrace Park, US
104 Marian Ln
Westerville, US
PMB #51 7385 North State Route 3
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Direct Energy Financials and Metrics

Summary Metrics

Founding Date

Direct Energy is a subsidiary of Centrica

Direct Energy Revenue

Direct Energy's revenue was reported to be $14 b in Y, 2017
USDY, 2012Y, 2013Y, 2014Y, 2015Y, 2016Y, 2017



Revenue growth, %




EBIT margin, %

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Direct Energy Operating Metrics

Y, 2015Y, 2016Y, 2017Jan, 2020



Customers (North America)

5 m4 m4 m

Customers (Residential)

3.77 b3.44 m

Enterprise Customers

240 m240 k240 k
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Direct Energy Acquisitions / Subsidiaries

Company NameDateDeal Size
Panoramic PowerNovember 13, 2015$60 m
Direct Energy SolarNovember 12, 2015
Energetix DEJuly 12, 2012
NYSEG SolutionsJuly 12, 2012
First Choice PowerSeptember 23, 2011$270 m
Gateway Energy ServicesMarch 21, 2011$90 m
Clockwork Home ServicesJune 10, 2010$183 m
Airco MechanicalJuly 23, 2008
Residential Services GroupSeptember 28, 2004

Direct Energy Cybersecurity Score

Cybersecurity ratingPremium dataset



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Direct Energy Online and Social Media Presence

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Direct Energy News and Updates

NRG Energy's stock falls after deal buy Centrica sub Direct Energy for $3.6 billion in cash

Shares of NRG Energy Inc. shed 3.7% in premarket trading Friday, after the electricity and natural gas company said it will pay $3.625 billion in cash to buy U.K.-based Centrica PLC's North American subsidiary, Direct Energy. NRG said the deal, which is expected to close by the end of 2020, is ex…

NRG Cements Push Into Retail Market With Direct Energy Purchase

Centrica to Sell U.S. Business to NRG Energy for $3.6 Billion

OZSC: Power Conversion Technologies, Inc. Enters Bid to Supply Components Related To Medium Tactical Direct Energy Weapon

WEST PALM BEACH, FL, March 03, 2020 (GLOBE NEWSWIRE) -- Ozop Surgical Corp. (OTCQB: OZSCD), (“Ozop” or the “Company”), today announces that Power Conversion Technologies, Inc. (“PCTI”), has submitted a bid for the power electronics equipment for the manufacture of a medium tactical directed energy…

Direct Energy Offers Texans Twelve Hours of Free Power and a Hive View Smart Indoor Camera

HOUSTON, July 2, 2019 /PRNewswire/ -- Today Direct Energy announces a new 24-month fixed-price electricity plan that includes 12 hours of free power from 9 pm to 9 am and a Hive View smart indoor camera. With this plan, which extends upon Direct Energy's Twelve Hour suite of offerings, no ...

Direct Energy Announces Connect to Detect 24 Plan in Texas

HOUSTON, March 26, 2019 /PRNewswire/ -- Direct Energy®, one of the largest energy and energy-related services providers in North America, teamed up with its sister company Centrica Hive to offer the "Connect to Detect 24 Plan", which includes the Hive View indoor camera and a 24-month...

Direct Energy Partners with Shell and the Fuel Rewards® Program to Offer Savings at the Pump

HOUSTON, March 4, 2019 /PRNewswire/ -- Direct Energy® has partnered with the Fuel Rewards® program, a national loyalty program that connects with millions of consumers who enjoy earning cents-per-gallon savings at the pump, to offer existing, and new Fuel Rewards members additional...
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Direct Energy Blogs

What Type of Air Conditioner Is Right for You?

In many regions of the country, air conditioning is a necessity to survive the sweltering hot summers. But while forgoing AC in your home may not be an option, you … READ MORE What Type of Air Conditioner Is Right for You? The post What Type of Air Conditioner Is Right for You? appeared first on Dir…

Energy-Efficient Refrigerator Buying Guide

You can’t live without a refrigerator, and you can’t turn it off. On top of that, the refrigerator is one of the biggest energy consumers in the typical home. That’s … READ MORE Energy-Efficient Refrigerator Buying Guide The post Energy-Efficient Refrigerator Buying Guide appeared first on Direct En…

How to Choose a Water Softener

If your home has a water softener, chances are good that it’s performing reliably and dependably. After all, water softeners don’t see a whole lot of rough and tumble action. … READ MORE How to Choose a Water Softener The post How to Choose a Water Softener appeared first on Direct Energy.

5 Ways to Replace Disposable Products to Save Money & Reduce Waste

With the increasing amount of waste in landfills, many people have started opting for a little- or no-waste lifestyle. Having just a mason jar’s worth of trash for an entire … READ MORE 5 Ways to Replace Disposable Products to Save Money & Reduce Waste The post 5 Ways to Replace Disposable Produ…

How Do I Know if My AC Unit is Dying?

When your air conditioning unit starts acting up, you face a critical and potentially expensive decision: Do you call in a repair person, attempt to fix the appliance yourself or … READ MORE How Do I Know if My AC Unit is Dying? The post How Do I Know if My AC Unit is Dying? appeared first on Direct…

How to Replace Your Thermostat, Part Two: Installing a New Thermostat

Welcome to the Take Charge of Your Home series from Direct Energy! Hiring a professional to perform household maintenance may offer convenience and peace of mind. You can do many of these … READ MORE How to Replace Your Thermostat, Part Two: Installing a New Thermostat The post How to Replace Your T…
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Direct Energy Frequently Asked Questions

  • When was Direct Energy founded?

    Direct Energy was founded in 2000.

  • Who are Direct Energy key executives?

    Direct Energy's key executives are Jim Steffes, Thomas Smith and Bruce Stewart.

  • How many employees does Direct Energy have?

    Direct Energy has 4,000 employees.

  • What is Direct Energy revenue?

    Latest Direct Energy annual revenue is $14 b.

  • What is Direct Energy revenue per employee?

    Latest Direct Energy revenue per employee is $3.5 m.

  • Who are Direct Energy competitors?

    Competitors of Direct Energy include ComEd, Sentient Energy and Green Running.

  • Where is Direct Energy headquarters?

    Direct Energy headquarters is located at 12 Greenway Plaza, Houston.

  • Where are Direct Energy offices?

    Direct Energy has offices in Houston, Columbia, Pittsburgh, Terrace Park and in 1 other location.

  • How many offices does Direct Energy have?

    Direct Energy has 5 offices.