DigitalMR understand what people feel and think when they are online. It offers a holistic approach to web based marketing research in the UK and more than 60 other countries. It utilises social media research (most importantly Web Listening) and sophisticated technology platforms to enhance its business consulting approach. With the explosion in use of social media, it is essential for organisations to understand what is being said about their brands, to effectively manage their products and their reputation. DigitalMR’s solutions also include private online communities and a distinct focus on qualitative research online. The agency has pioneered new methods in online focus groups. It also offers tools such as video diaries, bulletin boards and online ethnography. From social media research to customer segmentation, customer loyalty and employee engagement we’ve got it covered. So not only can we measure what is being said online, but most importantly – why.
Company Growth (employees)
London, GB
Size (employees)
21 (est)-8%
DigitalMR was founded in 2010 and is headquartered in London, GB

Key People at DigitalMR

Michalis Michael

Michalis Michael

Founder and CEO
Nigel Lutale

Nigel Lutale

Research Executive

DigitalMR Office Locations

DigitalMR has offices in London, Warszawa and Nicosia
London, GB (HQ)
130 Westminster Business Square Durham St
Nicosia, CY
1 Poseidonos Street
Warszawa, PL
Al. Wyscigowa 4C/71

DigitalMR Data and Metrics

Summary Metrics

Founding Date


Total Funding

$1.5 m

Latest funding size

$448 k

Time since last funding

almost 4 years


DigitalMR's latest funding round in September 2013 was reported to be $448 k. In total, DigitalMR has raised $1.5 m

DigitalMR Financial Metrics


Cash (30-Apr-2016)

7.2 k
GBPFY, 2014FY, 2015FY, 2016


1315.3 k7.2 k

Accounts Receivable

59.2 k59.6 k113.3 k

Current Assets

69 k89.1 k130 k




50.9 k72.3 k67.2 k

Total Assets

120.2 k161.4 k197.2 k

Accounts Payable

278.7 k341.7 k364 k

Current Liabilities

278.7 k341.7 k364 k

Total Liabilities

278.7 k341.7 k364 k

Total Equity

(158.5 k)(180.3 k)(166.8 k)

Financial Leverage

-0.8 x-0.9 x-1.2 x
Y, 2016

Financial Leverage

-1.2 x

DigitalMR Job Categories

Traffic Overview of DigitalMR

DigitalMR Online and Social Media Presence

DigitalMR Company Life and Culture

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