Leaf Group is diversified Internet marketplaces and media company. The Company operates an online studio platform for the professional creation and distribution of content, as well as two online artist marketplaces. Its business comprises two service offerings: content & media and marketplaces. It creates media content, including text articles, videos, photographs and designed visual formats, and publishes such content to its owned and operated online properties and to its customers' online properties. Leaf Group also offers its content creation and distribution platform to provide custom content and other content marketing solutions to brands, publishers and advertisers. 

TypePublic
HQSanta Monica, US
Founded2006
Size (employees)265 (est)
Websiteleafgroup.com
Leaf Group (formerly Demand Media) was founded in 2006 and is headquartered in Santa Monica, US
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Key People/Management at Leaf Group (formerly Demand Media)

Sean Moriarty

Sean Moriarty

CEO
Jess Barron

Jess Barron

VP of Editorial, Livestrong.com
Brian Pike

Brian Pike

COO & CTO
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Leaf Group (formerly Demand Media) Office Locations

Leaf Group (formerly Demand Media) has offices in Santa Monica and New York
New York, US (HQ)
315 W 36th St
Santa Monica, US (HQ)
1655 26th St
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Leaf Group (formerly Demand Media) Financials and Metrics

Leaf Group (formerly Demand Media) Revenue

Leaf Group (formerly Demand Media)'s revenue was reported to be $128.99 m in FY, 2017
USD

Revenue (Q3, 2018)

41.5m

Net income (Q3, 2018)

(6.0m)

EBIT (Q3, 2018)

(6.1m)

Market capitalization (10-Aug-2018)

279.0m

Closing stock price (10-Aug-2018)

11.2

Cash (30-Sep-2018)

32.8m
Leaf Group (formerly Demand Media)'s current market capitalization is $279 m.
Annual
USDFY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Revenue

394.6m172.4m126.0m113.5m129.0m

Revenue growth, %

(56%)(27%)(10%)

Sales and marketing expense

46.4m20.0m20.3m26.7m28.3m

General and administrative expense

73.3m50.2m38.3m30.7m29.6m
Quarterly
USDQ3, 2013Q1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018

Revenue

96.3m89.8m89.8m41.3m33.2m29.8m28.5m27.0m24.4m28.1m27.2m28.6m33.5m33.7m34.3m41.5m

Sales and marketing expense

10.5m8.9m6.8m4.7m4.6m4.8m5.4m6.0m7.3m6.0m6.7m7.2m7.0m7.0m7.9m8.8m

General and administrative expense

20.6m17.7m18.7m12.5m10.4m10.0m9.9m8.5m7.4m7.5m7.7m7.2m7.1m7.3m7.7m7.6m

R&D expense

11.4m11.3m10.1m7.1m6.4m6.0m6.5m5.6m5.3m4.7m4.8m5.0m4.6m4.7m5.1m5.6m
Annual
USDFY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Cash

153.5m47.8m38.6m50.9m31.3m

Accounts Receivable

33.3m14.5m10.5m6.8m8.7m

Inventories

7.8m7.4m5.0m8.1m

Current Assets

260.9m69.8m54.0m65.9m42.7m
Quarterly
Annual
USDFY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Net Income

(20.2m)(267.4m)(43.5m)(2.0b)(31.1m)

Depreciation and Amortization

64.9m59.5m18.7m10.9b11.8m

Inventories

(375.0k)(145.0k)917.0k238.0k

Accounts Payable

3.0m(2.2m)(2.8m)529.0k(1.1m)
USDY, 2018

Financial Leverage

1.4 x
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Leaf Group (formerly Demand Media) Operating Metrics

Q1, 2014Q2, 2014Q3, 2014FY, 2014Q1, 2015Q2, 2015Q3, 2015FY, 2015Q1, 2016Q2, 2016Q3, 2016FY, 2016Q1, 2017

Transactions

138.89 k126.34 k143.02 k715.34 k182.18 k183.87 k203.77 k925.11 k227.20 k218.70 k282.39 k1.18 m267.77 k

Average Revenue per Transaction

$48.46 $52.37 $54.18 $49.47 €58.65 $57.14 $61.95 $56.38 $59.25 $61.31 $58.61 $55.37 $59.28

Accesses

988.54 m1.01 b1.05 b4 b943.44 m896.85 m780.99 m3.37 b785.98 m645.14 m651.55 m2.73 b695.54 m

Revenue per Visit

$38.77 $36 $31.91 $34.22 $23.87 $21.48 $20.33 $21.87 $17.18 $17.09 $17.51 $17.33 $16.34
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Leaf Group (formerly Demand Media) Revenue Breakdown

Embed Graph

Leaf Group (formerly Demand Media) revenue breakdown by business segment: 58.3% from Marketplaces and 41.7% from Media

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Leaf Group (formerly Demand Media) Online and Social Media Presence

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Leaf Group (formerly Demand Media) Company Life and Culture

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Leaf Group (formerly Demand Media) Frequently Asked Questions

  • When was Leaf Group (formerly Demand Media) founded?

    Leaf Group (formerly Demand Media) was founded in 2006.

  • Who are Leaf Group (formerly Demand Media) key executives?

    Leaf Group (formerly Demand Media)'s key executives are Sean Moriarty, Jess Barron and Brian Pike.

  • How many employees does Leaf Group (formerly Demand Media) have?

    Leaf Group (formerly Demand Media) has 265 employees.

  • What is Leaf Group (formerly Demand Media) revenue?

    Latest Leaf Group (formerly Demand Media) annual revenue is $129 m.

  • What is Leaf Group (formerly Demand Media) revenue per employee?

    Latest Leaf Group (formerly Demand Media) revenue per employee is $486.8 k.

  • Who are Leaf Group (formerly Demand Media) competitors?

    Competitors of Leaf Group (formerly Demand Media) include Victorious, Scribd and RealNetworks.

  • Where is Leaf Group (formerly Demand Media) headquarters?

    Leaf Group (formerly Demand Media) headquarters is located at 1655 26th St, Santa Monica.

  • Where are Leaf Group (formerly Demand Media) offices?

    Leaf Group (formerly Demand Media) has offices in Santa Monica and New York.

  • How many offices does Leaf Group (formerly Demand Media) have?

    Leaf Group (formerly Demand Media) has 2 offices.