Data Virtuality is a company that offers data integration and management solutions for data teams. Its products include Data Virtuality Platform that offers automatic data lineage, column-level data lineage, persuasive audit trails, column masking, and metadata repositories; and Pipes that gets data from sources, creates and maintains data pipelines, transforms data from all your sources, coordinates complex data workflows, etc. The company caters to the financial services​, retail and e-commerce​, healthcare, and telecommunications​ industries.