CustomMade is an online matchmaker connecting Buyers who want one-of-a-kind Creations with professional and passionate Makers. 

Employee Rating

Parent CompanyWayfair
HQCambridge, MA, US
Cybersecurity ratingBMore
CustomMade was founded in 1996 and is headquartered in Cambridge, MA, US

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Key People/Management at CustomMade

Seth Rosen

Seth Rosen

Board Chairman/Co-Founder
Sasha Shusteff

Sasha Shusteff

VP of Engineering
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CustomMade Office Locations

CustomMade has an office in Cambridge
Cambridge, MA, US (HQ)
90 Sherman St
Cambridge, MA, US
99 First St
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CustomMade Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$25.7 m


In total, CustomMade had raised $25.7 m. CustomMade is a subsidiary of Wayfair

CustomMade Cybersecurity Score

Cybersecurity ratingPremium dataset



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CustomMade Online and Social Media Presence

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CustomMade Blogs

Don’t Let Marketing Get in the Way of Your Diamond Decision

Big news in the jewelry industry last week: De Beers is launching a new brand to create and sell man-made diamonds. This is a big deal for a whole bunch of reasons, not the least of which is that De Beers has long been a staunch opponent of lab-created stones and a vocal advocate for […] Author info…

A Quick Update One Year On

What have we been up to? It’s been just over a year since we announced the re-launch of CustomMade as a custom jeweler, so we thought we’d step back to take a look at this past year. As you can imagine, we’ve been very busy! Here’s just a few highlights of what we’ve been up […] Author information …

CustomMade Frequently Asked Questions

  • When was CustomMade founded?

    CustomMade was founded in 1996.

  • Who are CustomMade key executives?

    CustomMade's key executives are Seth Rosen and Sasha Shusteff.

  • How many employees does CustomMade have?

    CustomMade has 53 employees.

  • Who are CustomMade competitors?

    Competitors of CustomMade include CredR, and Pinkoi.

  • Where is CustomMade headquarters?

    CustomMade headquarters is located at 90 Sherman St, Cambridge.

  • Where are CustomMade offices?

    CustomMade has an office in Cambridge.

  • How many offices does CustomMade have?

    CustomMade has 2 offices.