CUFF is bringing a fashion revolution to the world of wearable technology. The company launched the first ever fashion wearables collection in February 2014. The smart technology that powers all CUFF wearables is its patent-pending CUFF, a tiny wireless component that can be tucked into any piece in the CUFF collection. Users simply tap the CUFF and instantly an alert is delivered to all their chosen trusted network, providing security and an increased level of protection and connection in any surroundings or situation. The CUFF technology will be licensed to other jewelry retailers and designers so they can also create wearable technology products that are as smart as they are beautiful.
Company Growth (employees)
San Francisco, US
Size (employees)
11 (est)+10%
Cuff was founded in 2013 and is headquartered in San Francisco, US

Cuff Office Locations

Cuff has an office in San Francisco
San Francisco, US (HQ)
232 Townsend St

Cuff Data and Metrics

Summary Metrics

Founding Date


Total Funding

$5 m

Latest funding size

$5 m

Time since last funding

over 2 years


Cuff's latest funding round in January 2015 was reported to be $5 m. In total, Cuff has raised $5 m

Traffic Overview of Cuff

Cuff Online and Social Media Presence

Cuff News and Updates

Man who pleaded guilty to terrorism charges tried to hide data in a cufflink

One rule of hiding something is to put it somewhere no one would think to look. In the case of admitted Islamic State member Samata Ullah, that meant hiding data in a cufflink.  SEE ALSO: India's database with biometric details of its billion citizens ignites privacy debate Ullah, from Cardiff i…

Today's the day to cuff your Trump-era boyfriend

If you don’t want to ride out the coming Trumpocalypse alone, now is the time to lock down your end-of-the-world companion.  For those who didn't vote for The Donald, his inauguration on Friday feels like the beginning of the end. Perhaps it’s best to look at the next four years as a sort of ext…

Cutting funds for Creative Access spells disaster for diversity in the media | Charlie Brinkhurst-Cuff

The charity gives people from minority ethnic backgrounds a toehold in an overwhelmingly white profession. We need it if we want a representative mediaIt’s been seven months since the Daily Mail, through its venomous columnist Katie Hopkins, launched an attack on Creative Access (CA) – a British div…

Yes, You Can Still Prepare To Speak Off The Cuff

Including before a presidential debate, for example. Including before a presidential debate, for example.There's a paradox at the heart of off-the-cuff speaking: You can still prepare to appear spontaneous. It isn't just about faking it, though. It's about having a prepared min…

Defunct smart jewelry startup Cuff sued by vendors for unpaid work

 Cuff, the smart jewelry maker that promised a line of fashion wearables capable of sending emergency alerts to trusted family and friends, shut down earlier this year leaving a number of customer orders unfilled and vendors unpaid. Now, the company is being named in a bankruptcy suit filed by five …
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Cuff Company Life and Culture

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