Carwow is a platform for buying new cars from franchise dealers. The platform uses the reverse marketplace model to remove the need for buyers to negotiate with car sellers - users choose the car they would like to buy, along with the various specifications and features, then receive offers directly from dealers. Carwow also provides information to prospective purchasers and gives feedback on rogue dealers.

Company Growth (employees)
London, GB
Size (employees)
134 (est)+8%
Carwow was founded in 2013 and is headquartered in London, GB

Key People at Carwow

James Hind

James Hind

Founder & CEO
Alexandra Margolis

Alexandra Margolis

Co-Founder & Creative Director
David Santoro

David Santoro

Co-Founder & CTO

Carwow Office Locations

Carwow has offices in London, Munich, Manchester and München
London, GB (HQ)
6th Floor, New Penderel House, 283-288 High Holborn London

Carwow Data and Metrics

Summary Metrics

Founding Date


Total Funding

$90.2 m

Latest funding size

$39 m

Time since last funding

25 days


Carwow's latest funding round in July 2017 was reported to be $39 m. In total, Carwow has raised $90.2 m. Carwow's latest valuation is reported to be £49.8 m.

Carwow Financial Metrics


Market valuation

49.8 m

Cash (31-Dec-2015)

12 m
  • Source: Company Filings,
GBPFY, 2013FY, 2014FY, 2015


125.1 k5.1 m12 m

Accounts Receivable

64.5 k268 k3.3 m

Current Assets

189.6 k5.4 m15.3 m


3 k12 k204 k

Total Assets

192.6 k5.4 m15.5 m

Accounts Payable

62.9 k275.3 k569 k

Current Liabilities

62.9 k275.3 k569 k

Total Liabilities

62.9 k275.3 k569 k

Total Equity

129.7 k5.2 m14.9 m

Financial Leverage

1.5 x1.1 x1 x
Y, 2015

Financial Leverage

1 x

Traffic Overview of Carwow

Carwow Online and Social Media Presence

Carwow News and Updates

Carwow, a UK startup that helps you buy a new car, raises $39M Series C

 Carwow, a platform that helps you buy a new car, has closed $39 million in Series C funding. The round was led by new investor Vitruvian Partners, with existing investors Accel Partners and Balderton Capital also participating. At today’s exchange rate it brings total funding to approximately $62.6…

Carwow Company Life and Culture

You may also be interested in