Buyapowa

OverviewSuggest Edit

Remember when nobody shopped online?
The next revolution is happening right now. This change will be just as seismic but far faster. You just need to allow it, and your own social audience will make it happen for you. Your followers will become a vibrant new channel to market. They will also act as marketing and R&D recruits who don’t need a salary, just some mutual respect. None of this is daunting. You don’t have to totally re-engineer your business; but you do need to embrace the change.
You do need help and tools from people who know exactly how to make it work, but that’s easy. That’s Buyapowa. We think social should be making you money, not costing it. Our unique e-commerce model helps you to get your social audience shopping, by giving them a genuine level of control alongside real entertainment and genuine social currency. We call the model Co-buying, and it works.
People love systems with a bit of fun to them: a game, a competition, a countdown. We also love taking on the system, getting something for nothing and gaining social kudos. Buyapowa takes these human truths and sets them to work. Same impulses, different outcome. Great trick if you can do it. We offer a richly featured platform used by the likes of J&J, Time Warner, Sony and PepsiCo to get their social audiences shopping; developed by a team of online retailers, technologists, social marketers and sales people who wrote the rule book and developed the science behind social commerce.

TypePrivate
Founded2011
HQLondon, GB
Websitebuyapowa.com

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Latest Updates

Employees (est.) (Sept 2020)52(-1%)
Cybersecurity ratingAMore

Key People/Management at Buyapowa

Gideon Lask

Gideon Lask

CEO & Founder
Roger Andrews

Roger Andrews

COO
Dan Wagner

Dan Wagner

Chairman
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Buyapowa Office Locations

Buyapowa has offices in London, New York, Vancouver, Paris and in 1 other location
London, GB (HQ)
1 Hudsons Place Unit 2 Platform 1 Victoria Mainline Station, Victoria
Vancouver, CA
8-333 Seymour St
Paris, FR
40 Rue du Colisée
Berlin, DE
Kurfürstendamm 11/7th floor
New York, US
1 Bryant Park
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Buyapowa Financials and Metrics

Summary Metrics

Founding Date

2011

Buyapowa total Funding

$7.6 m

Buyapowa latest funding size

$3 m

Time since last funding

5 years ago

Buyapowa investors

Buyapowa's latest funding round in May 2015 was reported to be $3 m. In total, Buyapowa has raised $7.6 m
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Buyapowa Revenue

Cash (30-Jun-2018)

11.8k
GBPFY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Cash

280.1k16.7k394.1k437.5k62.6k5.7k11.8k

Accounts Receivable

51.2k88.5k377.7k410.3k56.6k390.2k420.8k

Inventories

16.3k5.5k

Current Assets

347.5k110.7k771.8k847.8k388.1k654.6k603.7k
FY, 2012

Financial Leverage

1.2 x
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Buyapowa Cybersecurity Score

Cybersecurity ratingPremium dataset

A

92/100

SecurityScorecard logo

Buyapowa Online and Social Media Presence

Embed Graph

Buyapowa Blogs

The science of referral marketing

Buyapowa's Expert Insight on Referral Marketing | Blog - Read the latest tips, tricks, & advice for increasing your customer referrals. Signup to stay updated on the latest on referral marketing. As the world’s most advanced referral marketing platform, we spend all day every day digging into wh…

Why you need to jump towards referral marketing

Buyapowa's Expert Insight on Referral Marketing | Blog - Read the latest tips, tricks, & advice for increasing your customer referrals. Signup to stay updated on the latest on referral marketing. You’ve heard of the boiling frog theory, right? Put a frog in boiling water and it’ll jump right out…

REFERRAL… BUT NOT AS YOU KNOW IT

Buyapowa's Expert Insight on Referral Marketing | Blog - Read the latest tips, tricks, & advice for increasing your customer referrals. Signup to stay updated on the latest on referral marketing. Think you know what referral’s all about? It’s a given that you want your existing online customers …

Referral…..but not as you know it

Buyapowa's Expert Insight on Referral Marketing | Blog - Read the latest tips, tricks, & advice for increasing your customer referrals. Signup to stay updated on the latest on referral marketing. Think you know what referral’s all about? It’s a given that you want your existing online customers …

What Yale University and UC Berkeley can teach you about Word of Mouth Marketing

Buyapowa's Expert Insight on Referral Marketing | Blog - Read the latest tips, tricks, & advice for increasing your customer referrals. Signup to stay updated on the latest on referral marketing. You wouldn’t be surprised to hear Buyapowa evangelizing how word of mouth is the most effective mark…

Our latest guide to the most interesting things happening in the world of advocacy marketing

Buyapowa's Expert Insight on Referral Marketing | Blog - Read the latest tips, tricks, & advice for increasing your customer referrals. Signup to stay updated on the latest on referral marketing. 1. COVID-19 and its surprising effect on influencer marketing It’s easy to assume with coronavirus f…
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Buyapowa Frequently Asked Questions

  • When was Buyapowa founded?

    Buyapowa was founded in 2011.

  • Who are Buyapowa key executives?

    Buyapowa's key executives are Gideon Lask, Roger Andrews and Dan Wagner.

  • How many employees does Buyapowa have?

    Buyapowa has 52 employees.

  • Who are Buyapowa competitors?

    Competitors of Buyapowa include Pixlee, Denim Social and Wyng.

  • Where is Buyapowa headquarters?

    Buyapowa headquarters is located at 1 Hudsons Place Unit 2 Platform 1 Victoria Mainline Station, Victoria, London.

  • Where are Buyapowa offices?

    Buyapowa has offices in London, New York, Vancouver, Paris and in 1 other location.

  • How many offices does Buyapowa have?

    Buyapowa has 5 offices.