OverviewSuggest Edit

Button is an acquisition and retention platform built for the mobile economy. It provides its user brands with insights and campaign attribution. It enables mobile developers to acquire, activate, stimulate, and retain users through the application of a powerful loyalty, engagement, referral and acquisition tracking toolkit. 
TypePrivate
Founded2014
HQNew York, NY, US
Websiteusebutton.com
Employee Ratings4.2
Overall CultureA+

Latest Updates

Employees (est.) (Jun 2021)60(-7%)
Job Openings5
Cybersecurity ratingBMore

Key People/Management at Button

Michael Jaconi

Michael Jaconi

Co-Founder and CEO
Siddhartha Dabral

Siddhartha Dabral

Head of Platform Engineering and Co-Founder
Chris Maddern

Chris Maddern

Co-Founder & Chief Innovation Officer
Stephen Milbank

Stephen Milbank

Co-Founder, Head of Global Strategic Partnerships
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Button Office Locations

Button has offices in New York, San Francisco and Greenwich
New York, NY, US (HQ)
88 Pine St
San Francisco, CA, US
San Francisco
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Button Financials and Metrics

Summary Metrics

Founding Date

2014

Button total Funding

$66.6 m

Button latest funding size

$30 m

Time since last funding

2 years ago

Button investors

Button's latest funding round in June 2019 was reported to be $30 m. In total, Button has raised $66.6 m
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Button Cybersecurity Score

Cybersecurity ratingPremium dataset

B

85/100

SecurityScorecard logo

Button Online and Social Media Presence

Embed Graph

Button Company Culture

  • Overall Culture

    A+

    90/100

  • CEO Rating

    A+

    100/100

  • Compensation

    A-

    86/100

Learn more on Comparably

Button Blogs

What MoneyLion’s loyalty play says about the future of fintech

The bundle is the future of fintech.Over the past few years fintech startups have unbundled the financial services industry, targeting product verticals with disruptive, mobile-first approaches to banking, loans, and wealth management.Today, the bundling-unbundling pendulum has swung back in the oth…

We drove more than $2 billion in spending, secured two patents for our inventions, and welcomed…

We drove more than $2 billion in spending, secured two patents for our inventions, and welcomed four new leaders to our executive teamToday, we welcome Ken Stelzer as Chief Financial Officer, Stephanie Mardell as Chief People Officer, Jonathan Shottan as Chief Product Officer, and Chris Maddern as C…

These are three big digital commerce questions we’re obsessing over this holiday season

These are three big retail questions we’re obsessing over this holiday seasonPhoto by White.RainyForest ∙ 易雨白林. on UnsplashThe holiday season is my favorite time of the year — but just not for the obvious reasons.Along with traveling, spending time with family, and exchanging gifts, what’s really ex…

Welcoming MoneyLion, Earny, and Moneybox as our newest fintech partners

From left to right: MoneyLion, Earny, and MoneyboxToday, Button is excited to announce the addition of leading fintech apps MoneyLion, Earny, and Moneybox as our latest partners at Money20/20, the world’s largest event for payments, fintech, and financial services.Many fintech companies are working …

What marketers can learn from The Points Guy’s travel content juggernaut

“You can’t club someone over the head into getting a credit card”: What marketers can learn from The Points Guy’s travel content juggernautBrian Kelly really wants you to stop hoarding your credit card points.Over the past decade, Kelly, the founder and namesake of The Points Guy, has built a succes…

“A lot of startup success is timing.” Commerce lessons from JetBlack’s Jenny Fleiss

“A lot of startup success is timing.” Commerce lessons from JetBlack’s Jenny FleissJenny Fleiss, CEO of Rent The Runway and JetBlack, thinks that shopping has become a bit too…transactional.Her argument: Sites like Amazon may make it easy to find the products you want online, but they’ve also made s…
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Button Frequently Asked Questions

  • When was Button founded?

    Button was founded in 2014.

  • Who are Button key executives?

    Button's key executives are Michael Jaconi, Siddhartha Dabral and Chris Maddern.

  • How many employees does Button have?

    Button has 60 employees.

  • Who are Button competitors?

    Competitors of Button include Perfect Audience, Intelligent Reach and NextRoll.

  • Where is Button headquarters?

    Button headquarters is located at 88 Pine St, New York.

  • Where are Button offices?

    Button has offices in New York, San Francisco and Greenwich.

  • How many offices does Button have?

    Button has 3 offices.