Breaktime Media focuses on the 180-second pauses we take throughout our day. We do this by harnessing a 360-degree technology platform to deliver rich and engaging content to an audience of 25 million shoppers across mobile, tablet and desktop. Consumers choose to interact with bite-sized content enabling them to learn, have fun, engage and be rewarded with both organic and branded digital experiences across various distribution channels. A 100% performance based campaign with Breaktime can activate a combination of 25+ KPIs including everything from brand awareness and intent measures to proof of product purchase in-store.