BrandTotal

OverviewSuggest Edit

BrandTotal is a marketing intelligence platform. The Company was conceived in order to solve a problem of dark marketing. Dark marketing is replacing traditional marketing techniques, making it nearly impossible to keep tabs on your competition. By applying cyber security, machine learning, and AI methodologies, BrandTotal provides its customers with actionable insights on competition’s strategy and performance, so they can measure up to their marketing KPI’s. 

TypePrivate
Founded2016
HQTel Aviv-Yafo, IL
Websitebrandtotal.com

Latest Updates

Employees (est.) (Nov 2021)34(-5%)
Cybersecurity ratingBMore
Discover new suppliers and conduct deeper comparison analysis with Craft for EnterpriseLearn more
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Key People/Management at BrandTotal

Alon Leibovich

Alon Leibovich

CEO & Co-Founder
Amir Leshman

Amir Leshman

CTO & Co-Founder
Oren Dor

Oren Dor

Chief Product Officer
Mark Mansfield

Mark Mansfield

SVP, Global Head, Growth & Partnerships
Omer Ramote

Omer Ramote

Chief Architect & Co-Founder
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BrandTotal Office Locations

BrandTotal has offices in Tel Aviv-Yafo and New York
Tel Aviv-Yafo, IL (HQ)
28 Ahad Ha'Am St
New York, NY, US
149 5th Ave 9th floor
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BrandTotal Financials and Metrics

Summary Metrics

Founding Date

2016

BrandTotal total Funding

$20 m

BrandTotal latest funding size

$12 m

Time since last funding

a year ago

BrandTotal investors

BrandTotal's latest funding round in September 2020 was reported to be $12 m. In total, BrandTotal has raised $20 m
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BrandTotal Cybersecurity Score

Cybersecurity ratingPremium dataset

B

85/100

SecurityScorecard logo

BrandTotal Online and Social Media Presence

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BrandTotal News and Updates

Read the investor deck that helped tech platform BrandTotal, which works with advertisers like L'Oréal, raise $20 million

Summary List Placement BrandTotal is a marketing analytics company that pitches advertisers on the premise that most digital and social media ads are now "dark," or visible only to the people they're targeting.  Co-founder Alon Leibovich said the company uses its AI-powered software to track those …

BrandTotal Raises $6 Million in Series A Round to Expand Rollout of Agile Marketing Platform

Flint Capital Leads Latest Funding BrandTotal Marketing Intelligence Platform Shines Light on "Dark Marketing," Revealing Hidden Digital Marketing Strategies to Empower Brand Marketers NEW YORK, Sept. 25, 2018 /PRNewswire/ -- BrandTotal, a New York- and Tel Aviv-based company whose agile...

BrandTotal to Bring Agile Marketing to Microsoft Dynamics 365 Customers

SEATTLE, July 24, 2018 /PRNewswire/ -- Microsoft Business Applications Summit - BrandTotal today announced it is working with Microsoft to provide customers with access to parts of BrandTotal's Agile Marketing Platform from within Microsoft Dynamics 365, helping them to stay agile in...

BrandTotal Blogs

BrandTotal Data: The OnlyFans Controversy, and the Aftermath

We recently released our findings in the aftermath of OnlyFans banning sexually explicit content.

BrandTotal Data: Chipotle Wins Halloween on Social Media

BrandTotal, the social competitive advertising intelligence and brand analytics platform, devised a study to figure out which brands and paid ads are winning on social media each month. Through its AI-powered technology, BrandTotal can track social media advertising campaigns across ever…

Advertising Week Recap & Other Exciting Happenings at BrandTotal

Last week, Advertising Week, the world's premier event for the marketing and advertising industry, made its return to in-person conferencing at Hudson Yards, NY from October 18 - 21, 2021.

BrandTotal Launches New Solution for Agencies

At Advertising Week New York, BrandTotal launches new offering for agencies that provides an inside look into competitors’ social advertising

GfK expands partnership with BrandTotal, empowering Mexican advertisers with rich data on competitive social advertising campaigns

Real-time platform will reveal targeted “dark marketing” campaigns, deliver competitive advantage

STUDY: Shein Leads Ultra-Fast Fashion Brands on Social Media Ad Spend

BrandTotal analyzed thousands of paid social media ads from six top ultra-fast fashion brands including Shein, Fashion Nova & Boohoo
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BrandTotal Frequently Asked Questions

  • When was BrandTotal founded?

    BrandTotal was founded in 2016.

  • Who are BrandTotal key executives?

    BrandTotal's key executives are Alon Leibovich, Amir Leshman and Oren Dor.

  • How many employees does BrandTotal have?

    BrandTotal has 34 employees.

  • Who are BrandTotal competitors?

    Competitors of BrandTotal include Vidooly, Unbounce and Funnel.

  • Where is BrandTotal headquarters?

    BrandTotal headquarters is located at 28 Ahad Ha'Am St, Tel Aviv-Yafo.

  • Where are BrandTotal offices?

    BrandTotal has offices in Tel Aviv-Yafo and New York.

  • How many offices does BrandTotal have?

    BrandTotal has 2 offices.