Bluecore is transforming the way eCommerce marketers use data and automation to communicate with customers. Bluecore’s marketing automation software is designed to simplify the process of ingesting terabytes of behavioral data and automatically taking action on precise insights, driving engagement and conversion rates that defy industry standards. Backed by FirstMark Capital and Georgian Partners, Bluecore is one of New York City’s fastest growing SaaS start-ups and works with customers representing more than 180 high-end apparel, electronics, automotive and other consumer brands.

Company Growth (employees)
New York, US
Size (employees)
159 (est)
Bluecore was founded in 2013 and is headquartered in New York, US

Bluecore Office Locations

Bluecore has an office in New York
New York, US (HQ)
124 Rivington St
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Bluecore Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$69.2 m

Latest funding size

$35 m

Time since last funding

5 months


Bluecore's latest funding round in October 2017 was reported to be $35 m. In total, Bluecore has raised $69.2 m

Bluecore Operating Metrics

Bluecore's Customers was reported to be 400 in Oct, 2017
Oct, 2017


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Bluecore's Web-traffic and Trends

Bluecore Online and Social Media Presence

Bluecore News and Updates

Bluecore raises $35M to help brands target shoppers online

In the Inc. era, retailers and other consumer-facing companies are increasingly doing their business online. Bluecore Inc. is using analytics to help them better target shoppers on the web. More than 400 brands work with the New York-based startup, which on Wednesday announced that it has…

Bluecore nabs $35 mln Series C

Bluecore, a decision platform for retail and brand marketers, has raised $35 million in Series C financing. Norwest Venture Partners led the round with participation from previous backers Georgian Partners, FirstMark Capital and Felicis Ventures. In addition to the funding, Scott Beechuk, a partner …

Bluecore Company Life and Culture

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