OverviewSuggest Edit

BlueConic is a customer data platform that harnesses the data required to power the recognition of an individual at each interaction, and then synchronizes their intent across the marketing ecosystem. BlueConic was founded in 2010, and is headquartered in Boston with offices in Europe. More than 90 brands leverage the platform to drive cross-sell and upsell initiatives, increase conversions, and decrease waste to grow incremental sales and revenue, including Volvo, The Boston Globe, PetPlan, ING and Ahold.
HQBoston, MA, US
Employee Ratings4.5
Overall CultureA+

Latest Updates

Employees (est.) (Jan 2021)90
Cybersecurity ratingAMore

Key People/Management at BlueConic

Bart Heilbron

Bart Heilbron

Founder & Chief Executive Officer
Harmen Haarman

Harmen Haarman

Martijn van Berkum

Martijn van Berkum

Founder & Chief Technology Officer
Michele Szabocsik

Michele Szabocsik

VP of Marketing
Cory Munchbach

Cory Munchbach

Chief Operating Officer
Alex Lee

Alex Lee

SVP, Global Sales
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BlueConic Office Locations

BlueConic has offices in Boston, Amsterdam and Nijmegen
Boston, MA, US (HQ)
179 Lincoln St
Amsterdam, NL
Barbara Strozzilaan 101
Nijmegen, NL
101 Wijchenseweg
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BlueConic Financials and Metrics

Summary Metrics

Founding Date


BlueConic total Funding

$21.9 m

BlueConic latest funding size

$13 m

Time since last funding

a year ago

BlueConic investors

BlueConic's latest funding round in January 2020 was reported to be $13 m. In total, BlueConic has raised $21.9 m
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BlueConic Operating Metrics

Jan, 2020


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BlueConic Cybersecurity Score

Cybersecurity ratingPremium dataset



SecurityScorecard logo

BlueConic Online and Social Media Presence

Embed Graph

BlueConic Company Culture

  • Overall Culture



  • CEO Rating



  • Compensation



  • Diversity



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BlueConic News and Updates

AB Testing Software Market to witness huge growth by 2023 | Optimizely, Wingify, Pagewiz, BlueConic, Evergage

Get a view on AB Testing Software Market sales by marketing channels. Target important market by region and tap important dynamics of this industry. Posted via Industry Today. Follow us on Twitter @IndustryToday

AB Testing Software Global Market 2018-2025: Optimizely, Wingify, Pagewiz, BlueConic, Evergage, Maxymizely

Wiseguyreports.Com Publish New Market Research Report On -“AB Testing Software Market - Global Industry Analysis, Size, Share, Trends, Growth and Forecast 2018 - 2025” Posted via Industry Today. Follow us on Twitter @IndustryToday

AB Testing Software Market 2018: Global Analysis by Key Players – Optimizely, Wingify, Pagewiz, BlueConic, Evergage

Wiseguyreports.Com Publish New Market Research Report On -“AB Testing Software Market - Global Industry Analysis, Size, Share, Trends, Growth and Forecast 2018 - 2025” Posted via Industry Today. Follow us on Twitter @IndustryToday

BlueConic Blogs

CDP Institute Certifies BlueConic as RealCDP

The Customer Data Platform (CDP) Institute educates marketers, analysts, and executives about ‘everything CDP’ — notably, its robust customer data management capabilities. Essentially, it’s a resource on anything and everything prospective buyers could want to know about how CDP vendors solve for co…

Why Travel and Hospitality Must Embrace DTC

COVID upended many industries. Arguably none more so than travel and hospitality. And yet, car rental agencies, hotel chains, major airlines, and tourism entities in the United States and across the globe endured the harsh business conditions caused by the pandemic. In fact, many of these organizati…

Business Transformation: A Strategic Imperative

Business transformation is a focus for many industries today. One industry that’s arguably led the charge with innovative and successful transformations is media and publishing. In 2020, many media and publishing businesses adjusted their technology stacks, data-driven processes, and organizational …

Data Democratization: Vital for Business Success

Just 38% of companies were “data-driven organizations” in 2020, per NewVantage Partners’ Big Data and AI Executive Survey. Additionally, only 28% had a strong “data culture.” The reasons preventing these businesses from becoming data-centric — and, thereby, customer-centric — vary. For instance, som…

How to Increase Business Agility with a CDP

Increasing business agility has always been important to executives. But it became especially critical for corporate leaders in the wake of sudden disruption caused by the pandemic. Unfortunately, not all companies fared well in terms of becoming more agile in 2020. A recent Business Agility Institu…

Audience Monetization: A New Revenue Opportunity

Audience monetization strategies built around consented first-party audience data continue to increase in popularity at media and publishing companies today. And it’s easy to see why. Browser changes designed to protect consumers’ privacy are making third-party cookies irrelevant. And uncertainties …
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BlueConic Frequently Asked Questions

  • When was BlueConic founded?

    BlueConic was founded in 2010.

  • Who are BlueConic key executives?

    BlueConic's key executives are Bart Heilbron, Harmen Haarman and Martijn van Berkum.

  • How many employees does BlueConic have?

    BlueConic has 90 employees.

  • Who are BlueConic competitors?

    Competitors of BlueConic include Perfect Audience, Aislelabs and Indie Hackers.

  • Where is BlueConic headquarters?

    BlueConic headquarters is located at 179 Lincoln St, Boston.

  • Where are BlueConic offices?

    BlueConic has offices in Boston, Amsterdam and Nijmegen.

  • How many offices does BlueConic have?

    BlueConic has 3 offices.