Blis is a pioneer in advanced location data technology. Using our unique, patented technology, we provide the most accurate location data and rich contextualised consumer behavioural insights for advertisers. We believe that where people go defines who they are and that location and content behaviour provides deeper insights into their preferences. Established in 2004, the business has built and deployed a proprietary, industry-leading platform that serves digital content to audiences on the move. The company is headquartered in London with regional offices throughout Europe, the Middle East and Asia Pacific. The Blis platform serves highly targeted ads via Real Time Bidding to specific locations and demographic groups, cross-device. The company’s customers are media buying agencies acting on behalf of the world’s largest brands, including Samsung, McDonald's, O2, HSBC, Asics, Peugeot and Mercedes Benz.
Type
Private
HQ
London, GB
Founded
2004
Employees
155 (est)+2%
Blis was founded in 2004 and is headquartered in London, GB

Blis Locations

London, GB
Woolloomooloo, AU
Dubai, AE
Richmond, AU
Auckland, NZ
Düsseldorf, DE
Singapore, SG
New York, US

Blis Metrics

Blis Summary

Founding Date

2004

Total Funding

$27.3 M

Latest funding size

$25 M

Time since last funding

8 months

Investors

Blis's latest funding round of $25 M was in April 2016. In total, Blis has raised $27.3 M.

Blis Financials

Blis's revenue was £15.1 M in FY, 2015 which is 90.01% increase from the previous period.
FY, 2013FY, 2014FY, 2015

Revenue

£3.51 M£7.96 M£15.1 M

Revenue growth, %

126.8%90.0%

Cost of sales

£1.69 M£3.57 M£6.9 M

Gross profit

£1.82 M£4.39 M£8.23 M

Gross profit Margin, %

51.9%55.2%54.4%

Operating expense total

£2.3 M£4.43 M£10.1 M

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