BeMyEye is changing how people work and giving people the chance to earn money on their smartphones through gamified challenges. We are facilitating Europe’s largest crowd of real world data gatherers (known as ‘Eyes’) and are connecting them with businesses looking for location-specific information, such as checking in-store promotion and prices, generating sales leads or gathering street level data for mapping enrichment. The method of mobile crowdsourcing empowers businesses to “see” thousands of locations in just a few days. The insights they uncover enable companies to observe, audit and take control of their physical presence; giving them the intelligence to identify to grow sales, spot new market opportunities and significantly reduce costs.” Looking to the crowd is the new era of real world data capture – it’s revealing insights about the real world, in real-time, that companies have never had access to before and is enabling unparalleled reach and precision. Founded in 2011 by Italian entrepreneur and innovator, Gian Luca Petrelli, BeMyEye is established across Europe with 250,000 Eyes subscribing to tasks set by leading companies including Coca Cola, P&G, Mattel, Nestle, Samsung, Heineken, Lavazza and Universal. BeMyEye has offices in the UK, France, Germany, Spain and Italy, is a VC-backed company.

Company Growth (employees)
London, GB
Size (employees)
96 (est)+2%
BeMyEye was founded in 2015 and is headquartered in London, GB

Key People/Management at BeMyEye

Gian Luca Petrelli

Gian Luca Petrelli

Founder & Co-CEO

BeMyEye Office Locations

BeMyEye has an office in London
London, GB (HQ)
41 Corsham St
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BeMyEye Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$21 m

Latest funding size

$10.6 m

Time since last funding

3 months


BeMyEye's latest funding round in November 2017 was reported to be $10.6 m. In total, BeMyEye has raised $21 m

BeMyEye Financials


Cash (30-Apr-2016)

3 k
GBPFY, 2016


3 k

Accounts Receivable

2.6 k

Current Assets

7.8 k


1.3 k
    Show all financial metrics

    BeMyEye Acquisitions / Subsidiaries

    Acquired CompanyDateDeal Size
    Task360 January 16, 2018

    BeMyEye's Web-traffic and Trends

    BeMyEye Online and Social Media Presence

    BeMyEye News and Updates

    Mobile crowdsourcing startup BeMyEye raises $10.5 million Series C round

    London-based crowdsourced marketing tech startup BeMyEye has raised $10.5 million in a Series C round led by FII Tech Growth with participation from Nauta Capital, P101 Ventures, and 360 Capital Partners. BeMyEye is a data as a service (DAAS) platform for crowdsourcing in-store data from customers’ …

    BeMyEye Company Life and Culture

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