Baozun Competitors and Similar CompaniesClear all

Baozun's competitors and similar companies include Alibaba Group and JD.com.
Baozun
Baozun
Baozun Commerce is a brand e-commerce solutions provider.
Alibaba Group
Alibaba Group
Alibaba Group Holding (阿里巴巴集团控股有限公司) is an e-commerce company that provides technology infrastructure and marketing services.
JD.com
JD.com
JD.com (also known as 京东, Jingdong; formerly known as 360Buy) is an e-commerce company operating a platform for wholesale trade.
Founding Date
Founding Date
2006
Founding Date
1999
Founding Date
1998
Type
Type
Public
Type
Public
Type
Public
Tags
Locations
Locations
Shanghai, CN HQ
Locations
Hong Kong, HK HQ
Melbourne, AU
Hangzhou, CN
Hangzhou, CN
Paris, FR
Frankfurt Am Main, DE
München, DE
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Locations
Beijing, CN HQ
Bangkok, TH
Employees
Employees
7,650
Employees
124,32039% decrease
Employees
570,895
Valuation ($)
Valuation ($)
184.1 m
Valuation ($)
N/A
Valuation ($)
62.3 b

Financial

Revenue (est.)
Revenue (est.)
¥9.9b (FY, 2025)
Revenue (est.)
¥1t (FY, 2026)
Revenue (est.)
¥1.3t (FY, 2025)
Cost of goods
Cost of goods
¥2.4b (FY, 2025)
Cost of goods
¥581.2b (FY, 2026)
Cost of goods
¥1.1t (FY, 2025)
Gross profit
Gross profit
¥7.7b (FY, 2025)
Gross profit
¥444.3b (FY, 2026)
Gross profit
¥219.8b (FY, 2025)
Net income
Net income
(¥210.7m) (FY, 2025)
Net income
¥99.3b (FY, 2026)
Net income
¥23.1b (FY, 2025)

Operating

Gross Merchandise Volume
Gross Merchandise Volume
¥3b (Q1, 2017)
Gross Merchandise Volume
N/A
Gross Merchandise Volume
¥2.6t (FY, 2020)

Funding

Total funding raised
Total funding raised
N/A
Total funding raised
$ 5.7b
Total funding raised
$ 1.5b
For sources of this data, please see the company profile

View Company Profiles

Alibaba Group
HQ
Hong Kong, HK
Employees
124,320↓ 39% decrease

Alibaba Group Holding (阿里巴巴集团控股有限公司) is an e-commerce company that provides technology infrastructure and marketing services.

View company
JD.com
HQ
Beijing, CN
Employees
570,895

JD.com (also known as 京东, Jingdong; formerly known as 360Buy) is an e-commerce company operating a platform for wholesale trade.

View company