Founded in 2011 by the team behind ICQ, Dotomi and Jajah—and backed by Peter Thiel, (via Founders Fund), Eric Schmidt (via Innovation endeavors) and Jerry Yang, AppCard simplifies customer loyalty and disrupts traditional retail sales and marketing with its global platform for data-driven customer retention. AppCard offers brick and mortar retailers an entirely new concept of making real-time, item-level data actionable, while requiring no integration with a Point-Of-Sale. By combining a multi-tier loyalty program with actionable data analytic reports and business intelligence insights, AppCard makes personalizing offers and rewards, easy and effective. As a cloud-based platform, retailers can view their entire business on a single dashboard. From understanding transaction data, product mix and employee performance to managing campaigns and tracking shoppers by item-level purchase history, demographics and locations visited, AppCard’s customer retention engine is powerful, insightful and smart. AppCard enables retailers to communicate with their shoppers anytime, anywhere. Before they visit the store—via mobile app and web, as they conclude their transaction—through digital live receipts, and as the shopper leaves the store—with push notifications, text and email campaigns. Entrusted by Epson, Sodexo, Sprint, ScanSource, Retail Pro and many others who joined our eco-system.

Company Growth (employees)
New York, US
Size (employees)
60 (est)
AppCard was founded in 2011 and is headquartered in New York, US

Key People at AppCard

Yair Goldfinger

Yair Goldfinger

Co-Founder & CEO
Amichay Oren

Amichay Oren

Co-Founder & CTO
Simon Levene

Simon Levene


AppCard Office Locations

AppCard has office in New York
New York, US

AppCard Metrics

AppCard Summary

Founding Date


Total Funding

$26.5 m

Latest funding size

$20 m

Time since last funding

about 1 year


We estimate that AppCard's latest funding round in February 2016 was $20 m. In total, AppCard has raised $26.5 m
We estimate that AppCard's current employees are approximately 13% female and 87% male.

AppCard Online Presence

AppCard Company Life

You may also be interested in