More than 70% of all brand interactions are now intermediated by web browsers and smartphone apps. As a result, digital content production is a critical capability for all organisations.
In this context, existing tools and technologies are no longer fit for purpose. They are not designed to make it easy to combine content with commerce while simultaneously optimising content reach, quality and agility – the equation at the heart of the big content challenge.
Amplience is on a mission to help the world’s leading brands overcome that challenge: To bring rich digital content into every customer journey, to create compelling digital shopping experiences that generate sales, reduce returns, improve customer loyalty and enhance brand value.
Unlike existing CMS and DAM solutions, the Amplience Big Content Cloud delivers rich content production, analytics and publishing capabilities API first, on a single multi-tenanted cloud platform that supports continuous innovation and unparalleled 99.99% uptime SLAs. Backed by an experienced Customer Success and Solutions team and detailed Big Content Index benchmarking, it enables measurable content and commerce performance improvements for more than 200 of the world’s leading brands, quarter over quarter.